{"id":1764,"date":"2023-10-23T12:54:16","date_gmt":"2023-10-23T12:54:16","guid":{"rendered":"https:\/\/digitalstrategist.gr\/el\/?p=1764"},"modified":"2024-01-26T09:29:08","modified_gmt":"2024-01-26T09:29:08","slug":"tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses","status":"publish","type":"post","link":"https:\/\/digitalstrategist.gr\/el\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/","title":{"rendered":"TikTok \u03ba\u03b1\u03b9 Digital Marketing: \u03a0\u03ce\u03c2 \u0391\u03bb\u03bb\u03ac\u03b6\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03a3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ad\u03c2 \u03c4\u03c9\u03bd \u0395\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03c9\u03bd"},"content":{"rendered":"<p><strong><\/p>\n<h5><center>\u03a4\u03bf \u03c0\u03b1\u03c1\u03cc\u03bd \u03ac\u03c1\u03b8\u03c1\u03bf \u03b4\u03b7\u03bc\u03bf\u03c3\u03b9\u03b5\u03cd\u03c4\u03b7\u03ba\u03b5 \u03c3\u03c4\u03bf site \u03c4\u03bf\u03c5 <\/strong><a href=\"https:\/\/eleftherostypos.gr\/tech\/tiktok-kai-digital-marketing-pos-allazei-tis-stratigikes-ton-epicheiriseon\"><strong><span style=\"color: #0000ff;\">\u0395\u03bb\u03b5\u03cd\u03b8\u03b5\u03c1\u03bf\u03c5 \u03a4\u03cd\u03c0\u03bf\u03c5\u00a0<\/span><\/strong><\/a><strong>\u03c4\u03b7 \u0394\u03b5\u03c5\u03c4\u03ad\u03c1\u03b1 23\/10\/2023<\/strong><\/center><br \/>\n<\/p>\n<blockquote><p>\u0391\u03bd \u03c4\u03bf Social Media Marketing \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03c4\u03bf \u03b5\u03c0\u03af\u03ba\u03b5\u03bd\u03c4\u03c1\u03bf \u03c4\u03c9\u03bd \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03b5\u03c1\u03cc\u03bd\u03c4\u03c9\u03bd \u03c4\u03b7\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03ae\u03c2 \u03c3\u03bf\u03c5, \u03c4\u03cc\u03c4\u03b5 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b4\u03ce\u03c3\u03b5\u03b9\u03c2 \u03b2\u03ac\u03c1\u03bf\u03c2 \u03c3\u03c4\u03bf TikTok. \u0391\u03c5\u03c4\u03cc \u03c4\u03bf \u03c3\u03c7\u03b5\u03c4\u03b9\u03ba\u03ac \u03c0\u03c1\u03cc\u03c3\u03c6\u03b1\u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03ba\u03cc \u03b4\u03af\u03ba\u03c4\u03c5\u03bf \u03ad\u03c7\u03b5\u03b9 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03b9 \u03b5\u03bd\u03c4\u03c5\u03c0\u03c9\u03c3\u03b9\u03b1\u03ba\u03ae \u03ac\u03bd\u03bf\u03b4\u03bf, \u03ad\u03c7\u03bf\u03bd\u03c4\u03b1\u03c2 \u03b5\u03ba\u03b1\u03c4\u03bf\u03bc\u03bc\u03cd\u03c1\u03b9\u03b1 \u03b5\u03bd\u03b5\u03c1\u03b3\u03bf\u03cd\u03c2 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2. \u0391\u03bb\u03bb\u03ac \u03b7 \u03c3\u03b7\u03bc\u03b1\u03c3\u03af\u03b1 \u03c4\u03bf\u03c5 TikTok \u03b4\u03b5\u03bd \u03b2\u03c1\u03af\u03c3\u03ba\u03b5\u03c4\u03b1\u03b9 \u03bc\u03cc\u03bd\u03bf \u03c3\u03c4\u03bf\u03c5\u03c2 \u03b1\u03c1\u03b9\u03b8\u03bc\u03bf\u03cd\u03c2, \u03b1\u03bb\u03bb\u03ac \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b7\u03bd \u03b5\u03c0\u03b1\u03bd\u03b1\u03c3\u03c4\u03b1\u03c4\u03b9\u03ba\u03ae \u03c0\u03c1\u03bf\u03c3\u03ad\u03b3\u03b3\u03b9\u03c3\u03b7 \u03c0\u03bf\u03c5 \u03ad\u03c7\u03b5\u03b9 \u03c3\u03c4\u03bf marketing \u03c3\u03c4\u03b1 social media.<\/p><\/blockquote>\n<p>\u03a0\u03b1\u03c1\u03b1\u03ba\u03ac\u03c4\u03c9, \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03b9\u03ac\u03b6\u03bf\u03c5\u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03c4\u03c1\u03cc\u03c0\u03bf\u03c5\u03c2 \u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03bf\u03c0\u03bf\u03af\u03bf\u03c5\u03c2 \u03c4\u03bf TikTok \u03ad\u03c7\u03b5\u03b9 \u03b1\u03bd\u03b1\u03c3\u03c4\u03b1\u03c4\u03ce\u03c3\u03b5\u03b9 \u03c4\u03bf\u03bd \u03c7\u03ce\u03c1\u03bf \u03c4\u03bf\u03c5 digital marketing:<\/p>\n<p><strong>\u00a0#1 \u03a0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u0395\u03bd\u03b5\u03c1\u03b3\u03cc \u03a3\u03c5\u03bc\u03bc\u03b5\u03c4\u03bf\u03c7\u03ae \u03c3\u03c4\u03bf\u03c5\u03c2 \u03a7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2<\/strong><\/p>\n<p>\u039c\u03af\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b9\u03c2 \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b5\u03c2 \u03ba\u03b1\u03b9\u03bd\u03bf\u03c4\u03bf\u03bc\u03af\u03b5\u03c2 \u03c4\u03bf\u03c5 TikTok \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf \u03b1\u03bb\u03b3\u03cc\u03c1\u03b9\u03b8\u03bc\u03cc\u03c2 \u03c4\u03bf\u03c5. \u039a\u03b1\u03bd\u03b5\u03af\u03c2 \u03b4\u03b5\u03bd \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c0\u03c1\u03bf\u03b2\u03bb\u03ad\u03c8\u03b5\u03b9 \u03c0\u03bf\u03b9\u03bf \u03b2\u03af\u03bd\u03c4\u03b5\u03bf \u03b8\u03b1 \u03b3\u03af\u03bd\u03b5\u03b9 \u03c4\u03bf \u03b5\u03c0\u03cc\u03bc\u03b5\u03bd\u03bf viral hit. \u03a4\u03bf TikTok \u03ad\u03c7\u03b5\u03b9 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ae\u03c3\u03b5\u03b9 \u03ad\u03bd\u03b1 \u03c0\u03b5\u03c1\u03b9\u03b2\u03ac\u03bb\u03bb\u03bf\u03bd \u03cc\u03c0\u03bf\u03c5 \u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c0\u03bb\u03ac \u03c0\u03b1\u03c1\u03b1\u03c4\u03b7\u03c1\u03b7\u03c4\u03ad\u03c2, \u03b1\u03bb\u03bb\u03ac \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03bf\u03af. \u039f \u03b1\u03bb\u03b3\u03cc\u03c1\u03b9\u03b8\u03bc\u03cc\u03c2 \u03c4\u03b7\u03c2 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1\u03c2 \u03b4\u03af\u03bd\u03b5\u03b9 \u03c4\u03b7 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c3\u03b5 \u03c0\u03bf\u03bb\u03bb\u03bf\u03cd\u03c2 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03b2\u03bb\u03b7\u03b8\u03bf\u03cd\u03bd \u03c3\u03c4\u03b7\u03bd &#8220;For You&#8221; \u03c3\u03b5\u03bb\u03af\u03b4\u03b1, \u03b1\u03ba\u03cc\u03bc\u03b1 \u03ba\u03b1\u03b9 \u03b1\u03bd \u03b4\u03b5\u03bd \u03ad\u03c7\u03bf\u03c5\u03bd \u03c0\u03bf\u03bb\u03bb\u03bf\u03cd\u03c2 \u03b1\u03ba\u03bf\u03bb\u03bf\u03cd\u03b8\u03bf\u03c5\u03c2.<\/p>\n<p><strong>#2 \u03a0\u03c1\u03bf\u03c9\u03b8\u03b5\u03af \u03c4\u03bf \u03a0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03bc\u03b5 \u0392\u03af\u03bd\u03c4\u03b5\u03bf \u03a3\u03cd\u03bd\u03c4\u03bf\u03bc\u03b7\u03c2 \u0394\u03b9\u03ac\u03c1\u03ba\u03b5\u03b9\u03b1\u03c2<\/strong><\/p>\n<p>\u0395\u03af\u03bd\u03b1\u03b9 \u03b3\u03b5\u03b3\u03bf\u03bd\u03cc\u03c2 \u03cc\u03c4\u03b9 \u03b7 \u03c0\u03bb\u03b5\u03b9\u03bf\u03bd\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03c9\u03bd \u03c7\u03c1\u03b7\u03c3\u03c4\u03ce\u03bd \u03c0\u03c1\u03bf\u03c4\u03b9\u03bc\u03ac \u03b2\u03af\u03bd\u03c4\u03b5\u03bf \u03c3\u03cd\u03bd\u03c4\u03bf\u03bc\u03b7\u03c2 \u03b4\u03b9\u03ac\u03c1\u03ba\u03b5\u03b9\u03b1\u03c2. \u03a0\u03b1\u03c1\u03cc\u03c4\u03b9 \u03b1\u03c5\u03c4\u03ae \u03b7 \u03c4\u03ac\u03c3\u03b7 \u03be\u03b5\u03ba\u03af\u03bd\u03b7\u03c3\u03b5 \u03c0\u03c1\u03b9\u03bd \u03c4\u03b7\u03bd \u03b5\u03c0\u03bf\u03c7\u03ae \u03c4\u03bf\u03c5 TikTok, \u03b1\u03c5\u03c4\u03ae \u03b7 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1 \u03c4\u03b7\u03bd \u03b5\u03bd\u03af\u03c3\u03c7\u03c5\u03c3\u03b5 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03ac. \u03a4\u03bf TikTok \u03b5\u03bd\u03b8\u03b1\u03c1\u03c1\u03cd\u03bd\u03b5\u03b9 \u03c4\u03b1 \u03b2\u03af\u03bd\u03c4\u03b5\u03bf \u03c0\u03bf\u03c5 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b4\u03b9\u03b1\u03c1\u03ba\u03b5\u03af\u03b1\u03c2 15 \u03ad\u03c9\u03c2 60 \u03b4\u03b5\u03c5\u03c4\u03b5\u03c1\u03bf\u03bb\u03ad\u03c0\u03c4\u03c9\u03bd, \u03b1\u03bd\u03b1\u03b3\u03ba\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03bf\u03cd\u03c2 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03cc\u03c3\u03bf\u03c5\u03bd \u03c4\u03b1 \u03b2\u03af\u03bd\u03c4\u03b5\u03bf \u03c4\u03bf\u03c5\u03c2 \u03c3\u03b5 \u03b1\u03c5\u03c4\u03cc \u03c4\u03bf \u03c3\u03cd\u03bd\u03c4\u03bf\u03bc\u03bf \u03c7\u03c1\u03bf\u03bd\u03b9\u03ba\u03cc \u03b4\u03b9\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1. \u0391\u03c5\u03c4\u03cc \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b5\u03af \u03bc\u03b9\u03b1 \u03c4\u03b1\u03c7\u03cd\u03c4\u03b7\u03c4\u03b1 \u03c3\u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03c0\u03bf\u03c5 \u03c4\u03c1\u03b1\u03b2\u03ac\u03b5\u03b9 \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03c3\u03bf\u03c7\u03ae \u03c4\u03bf\u03c5 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7. \u03a4\u03b1 \u03c3\u03cd\u03bd\u03c4\u03bf\u03bc\u03b1 \u03b2\u03af\u03bd\u03c4\u03b5\u03bf \u03ba\u03c5\u03c1\u03b9\u03b1\u03c1\u03c7\u03bf\u03cd\u03bd \u03c4\u03cc\u03c3\u03bf \u03c3\u03c4\u03b1 feeds \u03cc\u03c3\u03bf \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b1 stories, \u03b3\u03b5\u03b3\u03bf\u03bd\u03cc\u03c2 \u03c0\u03bf\u03c5 \u03b1\u03bd\u03b1\u03b3\u03ba\u03ac\u03b6\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03bf\u03c3\u03c4\u03bf\u03cd\u03bd.<\/p>\n<p><strong>#3 \u0391\u03c5\u03be\u03ac\u03bd\u03b5\u03b9 \u03c4\u03bf \u03a7\u03c1\u03cc\u03bd\u03bf \u03a0\u03b1\u03c1\u03b1\u03bc\u03bf\u03bd\u03ae\u03c2 \u03c3\u03c4\u03b1 Social<\/strong><strong> Media<\/strong><\/p>\n<p>\u03a4\u03bf TikTok \u03b5\u03bd\u03b8\u03b1\u03c1\u03c1\u03cd\u03bd\u03b5\u03b9 \u03c4\u03b7 \u03c3\u03c5\u03bd\u03b5\u03c7\u03ae \u03c0\u03b5\u03c1\u03b9\u03ae\u03b3\u03b7\u03c3\u03b7. \u0397 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03b1\u03c3\u03af\u03b1 scrolling \u03c3\u03c4\u03bf TikTok, \u03c3\u03b5 \u03c3\u03c5\u03bd\u03b4\u03c5\u03b1\u03c3\u03bc\u03cc \u03bc\u03b5 \u03c4\u03b7\u03bd \u03b5\u03be\u03b1\u03c4\u03bf\u03bc\u03b9\u03ba\u03b5\u03c5\u03bc\u03ad\u03bd\u03b7 \u03c3\u03b5\u03b9\u03c1\u03ac \u03b1\u03c0\u03cc \u03b2\u03af\u03bd\u03c4\u03b5\u03bf \u03c3\u03c4\u03b7\u03bd &#8220;For You&#8221; \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c6\u03c1\u03bf\u03bd\u03c4\u03af\u03b6\u03b5\u03b9 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u03b4\u03b9\u03b1\u03c1\u03ba\u03ce\u03c2 \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03b4\u03b9\u03b1\u03c3\u03c6\u03b1\u03bb\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03c2 \u03cc\u03c4\u03b9 \u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03c0\u03b1\u03c1\u03b1\u03bc\u03ad\u03bd\u03bf\u03c5\u03bd \u03b5\u03bd\u03b5\u03c1\u03b3\u03bf\u03af . \u0391\u03c5\u03c4\u03cc \u03ad\u03c7\u03b5\u03b9 \u03c9\u03c2 \u03b1\u03c0\u03bf\u03c4\u03ad\u03bb\u03b5\u03c3\u03bc\u03b1 \u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03bd\u03b1 \u03b4\u03b9\u03b1\u03b8\u03ad\u03c4\u03bf\u03c5\u03bd \u03ba\u03b1\u03c4\u03ac \u03bc\u03ad\u03c3\u03bf \u03cc\u03c1\u03bf 52 \u03bb\u03b5\u03c0\u03c4\u03ac \u03b7\u03bc\u03b5\u03c1\u03b7\u03c3\u03af\u03c9\u03c2 \u03c3\u03c4\u03b7\u03bd \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ae, \u03c3\u03b5 \u03c3\u03cd\u03b3\u03ba\u03c1\u03b9\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03b1 35 \u03bb\u03b5\u03c0\u03c4\u03ac \u03c3\u03b5 \u03ac\u03bb\u03bb\u03b5\u03c2 \u03b5\u03c6\u03b1\u03c1\u03bc\u03bf\u03b3\u03ad\u03c2.<\/p>\n<p><strong>#4 \u0395\u03c0\u03b9\u03ba\u03b5\u03bd\u03c4\u03c1\u03ce\u03bd\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03b7\u03bd \u0391\u03c5\u03b8\u03b5\u03bd\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1<\/strong><\/p>\n<p>\u03a4\u03bf TikTok \u03b5\u03bd\u03b8\u03b1\u03c1\u03c1\u03cd\u03bd\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b1\u03c5\u03b8\u03b5\u03bd\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1. \u03a4\u03b1 \u03c0\u03b9\u03bf \u03b5\u03c0\u03b9\u03c4\u03c5\u03c7\u03b7\u03bc\u03ad\u03bd\u03b1 \u03b2\u03af\u03bd\u03c4\u03b5\u03bf \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c5\u03c4\u03ac \u03c0\u03bf\u03c5 \u03be\u03b5\u03c7\u03c9\u03c1\u03af\u03b6\u03bf\u03c5\u03bd \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03b1\u03c5\u03b8\u03bf\u03c1\u03bc\u03b7\u03c4\u03b9\u03c3\u03bc\u03cc \u03c4\u03bf\u03c5\u03c2. \u03a3\u03c4\u03bf TikTok, \u03c4\u03b1 \u03b2\u03af\u03bd\u03c4\u03b5\u03bf \u03c0\u03bf\u03c5 \u03c6\u03b1\u03af\u03bd\u03bf\u03bd\u03c4\u03b1\u03b9 \u03bd\u03b1 \u03ad\u03c7\u03bf\u03c5\u03bd \u03c0\u03b1\u03c1\u03b1\u03c7\u03b8\u03b5\u03af \u03b1\u03c0\u03cc &#8220;\u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03b1\u03bd\u03b8\u03c1\u03ce\u03c0\u03bf\u03c5\u03c2&#8221; \u03ba\u03b1\u03b9 \u03cc\u03c7\u03b9 \u03b1\u03c0\u03cc \u03b5\u03c0\u03b1\u03b3\u03b3\u03b5\u03bb\u03bc\u03b1\u03c4\u03af\u03b5\u03c2 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03bf\u03cd\u03bd \u03c0\u03b9\u03bf \u03b9\u03c3\u03c7\u03c5\u03c1\u03ad\u03c2 \u03c3\u03c5\u03bd\u03b4\u03ad\u03c3\u03b5\u03b9\u03c2 \u03bc\u03b5 \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc. \u0391\u03c5\u03c4\u03cc \u03c3\u03c5\u03bc\u03b2\u03b1\u03af\u03bd\u03b5\u03b9 \u03b5\u03c0\u03b5\u03b9\u03b4\u03ae \u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03c4\u03b1\u03c5\u03c4\u03b9\u03c3\u03c4\u03bf\u03cd\u03bd \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03bc\u03b5 \u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf. \u0393\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2, \u03b1\u03c5\u03c4\u03cc \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03c0\u03b1\u03c1\u03ac\u03b3\u03bf\u03c5\u03bd \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03c0\u03bf\u03c5 \u03b1\u03bd\u03c4\u03b1\u03bd\u03b1\u03ba\u03bb\u03ac \u03c4\u03b7\u03bd \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c7\u03c9\u03c1\u03af\u03c2 \u03c5\u03c0\u03b5\u03c1\u03b2\u03bf\u03bb\u03b9\u03ba\u03cc \u03bc\u03bf\u03bd\u03c4\u03ac\u03b6 \u03ba\u03b1\u03b9 \u03b5\u03c0\u03b5\u03be\u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1.<\/p>\n<p><strong>#5 \u0395\u03bd\u03c4\u03b5\u03af\u03bd\u03b5\u03b9 \u03c4\u03b7\u03bd \u0395\u03bd\u03ad\u03c1\u03b3\u03b5\u03b9\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b7 \u0394\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1<\/strong><\/p>\n<p>\u0395\u03af\u03c4\u03b5 \u03c0\u03c1\u03cc\u03ba\u03b5\u03b9\u03c4\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03b1 \u03b5\u03ba\u03b1\u03c4\u03bf\u03bd\u03c4\u03ac\u03b4\u03b5\u03c2 \u03b5\u03c6\u03ad \u03ba\u03b1\u03b9 \u03c6\u03af\u03bb\u03c4\u03c1\u03b1 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9, \u03b5\u03af\u03c4\u03b5 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03c4\u03cd\u03c0\u03bf\u03c5\u03c2 challenges, \u03c4\u03bf TikTok \u03b5\u03bd\u03b8\u03b1\u03c1\u03c1\u03cd\u03bd\u03b5\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03b9\u03ba\u03bf\u03af. \u0393\u03b9\u03b1 \u03c4\u03b9\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2, \u03b1\u03c5\u03c4\u03cc \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9 \u03bd\u03ad\u03b5\u03c2 \u03b5\u03c5\u03ba\u03b1\u03b9\u03c1\u03af\u03b5\u03c2 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b5\u03bc\u03c0\u03bb\u03b1\u03ba\u03bf\u03cd\u03bd \u03bc\u03b5 \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c4\u03bf\u03c5\u03c2 \u03bc\u03b5 \u03c0\u03c1\u03c9\u03c4\u03cc\u03c4\u03c5\u03c0\u03bf\u03c5\u03c2 \u03ba\u03b1\u03b9 \u03b4\u03b9\u03b1\u03c3\u03ba\u03b5\u03b4\u03b1\u03c3\u03c4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03c4\u03c1\u03cc\u03c0\u03bf\u03c5\u03c2.<\/p>\n<p>\u039f\u03b9 \u03c1\u03b1\u03b3\u03b4\u03b1\u03af\u03b5\u03c2 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2 \u03c3\u03c4\u03b7\u03bd \u03c8\u03b7\u03c6\u03b9\u03b1\u03ba\u03ae \u03c4\u03b5\u03c7\u03bd\u03bf\u03bb\u03bf\u03b3\u03af\u03b1 \u03ba\u03b1\u03b9 \u03b7 \u03c3\u03c5\u03bd\u03b5\u03c7\u03ae\u03c2 \u03b5\u03be\u03ad\u03bb\u03b9\u03be\u03b7 \u03c3\u03c4\u03b9\u03c2 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b5\u03c2 \u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03ba\u03ae\u03c2 \u03b4\u03b9\u03ba\u03c4\u03cd\u03c9\u03c3\u03b7\u03c2 \u03b1\u03c0\u03b1\u03b9\u03c4\u03bf\u03cd\u03bd \u03b1\u03c0\u03cc \u03c4\u03b9\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03cc\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b4\u03b9\u03b1\u03c1\u03ba\u03ce\u03c2 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c0\u03b1\u03c1\u03b1\u03bc\u03b5\u03af\u03bd\u03bf\u03c5\u03bd \u03b5\u03c0\u03af\u03ba\u03b1\u03b9\u03c1\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03c4\u03b9\u03ba\u03ad\u03c2. \u03a4\u03bf TikTok \u03b4\u03b5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03b9\u03b1 \u03b1\u03ba\u03cc\u03bc\u03b7 \u03c0\u03bb\u03b1\u03c4\u03c6\u03cc\u03c1\u03bc\u03b1 \u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03ba\u03ae\u03c2 \u03b4\u03b9\u03ba\u03c4\u03cd\u03c9\u03c3\u03b7\u03c2\u00b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03bf \u03bc\u03b5 \u03c4\u03bf \u03bf\u03c0\u03bf\u03af\u03bf \u03bf\u03b9 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bd \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03b5\u03b3\u03b3\u03af\u03c3\u03bf\u03c5\u03bd \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c4\u03bf\u03c5\u03c2 \u03bc\u03b5 \u03bd\u03ad\u03bf\u03c5\u03c2, \u03c0\u03c1\u03c9\u03c4\u03bf\u03c0\u03bf\u03c1\u03b9\u03b1\u03ba\u03bf\u03cd\u03c2 \u03c4\u03c1\u03cc\u03c0\u03bf\u03c5\u03c2, \u03b1\u03c5\u03c4\u03cc \u03b1\u03c0\u03b1\u03b9\u03c4\u03b5\u03af \u03bc\u03b9\u03b1 \u03ba\u03b1\u03c4\u03b1\u03bd\u03cc\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd trends, \u03c4\u03c9\u03bd \u03b4\u03b7\u03bc\u03bf\u03c6\u03b9\u03bb\u03ce\u03bd challenges \u03ba\u03b1\u03b9 \u03c4\u03b7\u03c2 \u03b3\u03b5\u03bd\u03b9\u03ba\u03cc\u03c4\u03b5\u03c1\u03b7\u03c2 \u03ba\u03bf\u03c5\u03bb\u03c4\u03bf\u03cd\u03c1\u03b1\u03c2 \u03c4\u03bf\u03c5 TikTok.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u03a4\u03bf \u03c0\u03b1\u03c1\u03cc\u03bd \u03ac\u03c1\u03b8\u03c1\u03bf \u03b4\u03b7\u03bc\u03bf\u03c3\u03b9\u03b5\u03cd\u03c4\u03b7\u03ba\u03b5 \u03c3\u03c4\u03bf site \u03c4\u03bf\u03c5 \u0395\u03bb\u03b5\u03cd\u03b8\u03b5\u03c1\u03bf\u03c5 \u03a4\u03cd\u03c0\u03bf\u03c5\u00a0\u03c4\u03b7 \u0394\u03b5\u03c5\u03c4\u03ad\u03c1\u03b1 23\/10\/2023 \u0391\u03bd \u03c4\u03bf Social Media Marketing \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03c4\u03bf \u03b5\u03c0\u03af\u03ba\u03b5\u03bd\u03c4\u03c1\u03bf \u03c4\u03c9\u03bd \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03b5\u03c1\u03cc\u03bd\u03c4\u03c9\u03bd \u03c4\u03b7\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03ae\u03c2 \u03c3\u03bf\u03c5, \u03c4\u03cc\u03c4\u03b5 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b4\u03ce\u03c3\u03b5\u03b9\u03c2 \u03b2\u03ac\u03c1\u03bf\u03c2 \u03c3\u03c4\u03bf TikTok. \u0391\u03c5\u03c4\u03cc \u03c4\u03bf \u03c3\u03c7\u03b5\u03c4\u03b9\u03ba\u03ac \u03c0\u03c1\u03cc\u03c3\u03c6\u03b1\u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b9\u03ba\u03cc \u03b4\u03af\u03ba\u03c4\u03c5\u03bf \u03ad\u03c7\u03b5\u03b9 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03b9 \u03b5\u03bd\u03c4\u03c5\u03c0\u03c9\u03c3\u03b9\u03b1\u03ba\u03ae \u03ac\u03bd\u03bf\u03b4\u03bf, \u03ad\u03c7\u03bf\u03bd\u03c4\u03b1\u03c2 \u03b5\u03ba\u03b1\u03c4\u03bf\u03bc\u03bc\u03cd\u03c1\u03b9\u03b1 \u03b5\u03bd\u03b5\u03c1\u03b3\u03bf\u03cd\u03c2 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2. \u0391\u03bb\u03bb\u03ac \u03b7 \u03c3\u03b7\u03bc\u03b1\u03c3\u03af\u03b1 \u03c4\u03bf\u03c5 TikTok \u03b4\u03b5\u03bd \u03b2\u03c1\u03af\u03c3\u03ba\u03b5\u03c4\u03b1\u03b9 \u03bc\u03cc\u03bd\u03bf \u03c3\u03c4\u03bf\u03c5\u03c2 \u03b1\u03c1\u03b9\u03b8\u03bc\u03bf\u03cd\u03c2,&#8230;<\/p>\n","protected":false},"author":3,"featured_media":1765,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-1764","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-3"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>TikTok and Digital Marketing: How It Changes the Strategies of Businesses<\/title>\n<meta name=\"description\" content=\"\u0394\u03b9\u03b1\u03b2\u03ac\u03c3\u03c4\u03b5 \u03c4\u03bf \u03bd\u03ad\u03bf \u03ac\u03c1\u03b8\u03c1\u03bf \u03c4\u03bf\u03c5 Digital Strategist \u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c0\u03c9\u03c2 \u03c4\u03bf TikTok \u03b1\u03bb\u03bb\u03ac\u03b6\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ad\u03c2 \u03c4\u03c9\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03c9\u03bd.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/digitalstrategist.gr\/el\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/\" \/>\n<meta property=\"og:locale\" content=\"el_GR\" \/>\n<meta property=\"og:locale:alternate\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TikTok and Digital Marketing: How It Changes the Strategies of Businesses\" \/>\n<meta property=\"og:description\" content=\"Read the new article by Digital Strategist Dimitris Kontarakis on how TikTok is changing business strategies.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/digitalstrategist.gr\/el\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/\" \/>\n<meta property=\"og:site_name\" content=\"\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2\" \/>\n<meta property=\"article:published_time\" content=\"2023-10-23T12:54:16+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-26T09:29:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/digitalstrategist.gr\/wp-content\/uploads\/2023\/10\/\u0395\u03bb\u03b5\u03cd\u03b8\u03b5\u03c1\u03bf\u03c2_\u03a4\u03cd\u03c0\u03bf\u03c2_TikTok_\u039f\u03ba\u03c4\u03ce\u03b2\u03c1\u03b9\u03bf\u03c2_\u0395\u03b9\u03ba\u03cc\u03bd\u03b1.docx.png\" \/>\n\t<meta property=\"og:image:width\" content=\"624\" \/>\n\t<meta property=\"og:image:height\" content=\"356\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"digitals\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u03a3\u03c5\u03bd\u03c4\u03ac\u03c7\u03b8\u03b7\u03ba\u03b5 \u03b1\u03c0\u03cc\" \/>\n\t<meta name=\"twitter:data1\" content=\"digitals\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u0395\u03ba\u03c4\u03b9\u03bc\u03ce\u03bc\u03b5\u03bd\u03bf\u03c2 \u03c7\u03c1\u03cc\u03bd\u03bf\u03c2 \u03b1\u03bd\u03ac\u03b3\u03bd\u03c9\u03c3\u03b7\u03c2\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 \u03bb\u03b5\u03c0\u03c4\u03ac\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/digitalstrategist.gr\\\/en\\\/2023\\\/10\\\/23\\\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/digitalstrategist.gr\\\/en\\\/2023\\\/10\\\/23\\\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\\\/\"},\"author\":{\"name\":\"digitals\",\"@id\":\"https:\\\/\\\/digitalstrategist.gr\\\/#\\\/schema\\\/person\\\/0b9ac1d626578bf8c2ffb3512b45a9b5\"},\"headline\":\"TikTok \u03ba\u03b1\u03b9 Digital Marketing: \u03a0\u03ce\u03c2 \u0391\u03bb\u03bb\u03ac\u03b6\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03a3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ad\u03c2 \u03c4\u03c9\u03bd \u0395\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03c9\u03bd\",\"datePublished\":\"2023-10-23T12:54:16+00:00\",\"dateModified\":\"2024-01-26T09:29:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/digitalstrategist.gr\\\/en\\\/2023\\\/10\\\/23\\\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\\\/\"},\"wordCount\":492,\"image\":{\"@id\":\"https:\\\/\\\/digitalstrategist.gr\\\/en\\\/2023\\\/10\\\/23\\\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/digitalstrategist.gr\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/\u0395\u03bb\u03b5\u03cd\u03b8\u03b5\u03c1\u03bf\u03c2_\u03a4\u03cd\u03c0\u03bf\u03c2_TikTok_\u039f\u03ba\u03c4\u03ce\u03b2\u03c1\u03b9\u03bf\u03c2_\u0395\u03b9\u03ba\u03cc\u03bd\u03b1.docx.png\",\"articleSection\":[\"\u0386\u03c1\u03b8\u03c1\u03b1\"],\"inLanguage\":\"el\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/digitalstrategist.gr\\\/en\\\/2023\\\/10\\\/23\\\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\\\/\",\"url\":\"https:\\\/\\\/digitalstrategist.gr\\\/en\\\/2023\\\/10\\\/23\\\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\\\/\",\"name\":\"TikTok and Digital Marketing: How It Changes the Strategies of Businesses\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/digitalstrategist.gr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/digitalstrategist.gr\\\/en\\\/2023\\\/10\\\/23\\\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/digitalstrategist.gr\\\/en\\\/2023\\\/10\\\/23\\\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/digitalstrategist.gr\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/\u0395\u03bb\u03b5\u03cd\u03b8\u03b5\u03c1\u03bf\u03c2_\u03a4\u03cd\u03c0\u03bf\u03c2_TikTok_\u039f\u03ba\u03c4\u03ce\u03b2\u03c1\u03b9\u03bf\u03c2_\u0395\u03b9\u03ba\u03cc\u03bd\u03b1.docx.png\",\"datePublished\":\"2023-10-23T12:54:16+00:00\",\"dateModified\":\"2024-01-26T09:29:08+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/digitalstrategist.gr\\\/#\\\/schema\\\/person\\\/0b9ac1d626578bf8c2ffb3512b45a9b5\"},\"description\":\"Read the new article by Digital Strategist Dimitris Kontarakis on how TikTok is changing business strategies.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/digitalstrategist.gr\\\/en\\\/2023\\\/10\\\/23\\\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\\\/#breadcrumb\"},\"inLanguage\":\"el\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/digitalstrategist.gr\\\/en\\\/2023\\\/10\\\/23\\\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"el\",\"@id\":\"https:\\\/\\\/digitalstrategist.gr\\\/en\\\/2023\\\/10\\\/23\\\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\\\/#primaryimage\",\"url\":\"https:\\\/\\\/digitalstrategist.gr\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/\u0395\u03bb\u03b5\u03cd\u03b8\u03b5\u03c1\u03bf\u03c2_\u03a4\u03cd\u03c0\u03bf\u03c2_TikTok_\u039f\u03ba\u03c4\u03ce\u03b2\u03c1\u03b9\u03bf\u03c2_\u0395\u03b9\u03ba\u03cc\u03bd\u03b1.docx.png\",\"contentUrl\":\"https:\\\/\\\/digitalstrategist.gr\\\/wp-content\\\/uploads\\\/2023\\\/10\\\/\u0395\u03bb\u03b5\u03cd\u03b8\u03b5\u03c1\u03bf\u03c2_\u03a4\u03cd\u03c0\u03bf\u03c2_TikTok_\u039f\u03ba\u03c4\u03ce\u03b2\u03c1\u03b9\u03bf\u03c2_\u0395\u03b9\u03ba\u03cc\u03bd\u03b1.docx.png\",\"width\":624,\"height\":356},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/digitalstrategist.gr\\\/en\\\/2023\\\/10\\\/23\\\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/digitalstrategist.gr\\\/el\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"TikTok and Digital Marketing: How It Changes the Strategies of Businesses\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/digitalstrategist.gr\\\/#website\",\"url\":\"https:\\\/\\\/digitalstrategist.gr\\\/\",\"name\":\"\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2\",\"description\":\"Digital Marketing Strategist\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/digitalstrategist.gr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"el\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/digitalstrategist.gr\\\/#\\\/schema\\\/person\\\/0b9ac1d626578bf8c2ffb3512b45a9b5\",\"name\":\"digitals\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"el\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6553601f63cead559ff1417da11f29ac128544a77bbaf6a7aedf7d3a9e374480?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6553601f63cead559ff1417da11f29ac128544a77bbaf6a7aedf7d3a9e374480?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/6553601f63cead559ff1417da11f29ac128544a77bbaf6a7aedf7d3a9e374480?s=96&d=mm&r=g\",\"caption\":\"digitals\"},\"url\":\"https:\\\/\\\/digitalstrategist.gr\\\/el\\\/author\\\/digitals\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"TikTok and Digital Marketing: How It Changes the Strategies of Businesses","description":"\u0394\u03b9\u03b1\u03b2\u03ac\u03c3\u03c4\u03b5 \u03c4\u03bf \u03bd\u03ad\u03bf \u03ac\u03c1\u03b8\u03c1\u03bf \u03c4\u03bf\u03c5 Digital Strategist \u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c0\u03c9\u03c2 \u03c4\u03bf TikTok \u03b1\u03bb\u03bb\u03ac\u03b6\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ad\u03c2 \u03c4\u03c9\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03c9\u03bd.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/digitalstrategist.gr\/el\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/","og_locale":"el_GR","og_type":"article","og_title":"TikTok and Digital Marketing: How It Changes the Strategies of Businesses","og_description":"Read the new article by Digital Strategist Dimitris Kontarakis on how TikTok is changing business strategies.","og_url":"https:\/\/digitalstrategist.gr\/el\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/","og_site_name":"\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2","article_published_time":"2023-10-23T12:54:16+00:00","article_modified_time":"2024-01-26T09:29:08+00:00","og_image":[{"width":624,"height":356,"url":"https:\/\/digitalstrategist.gr\/wp-content\/uploads\/2023\/10\/\u0395\u03bb\u03b5\u03cd\u03b8\u03b5\u03c1\u03bf\u03c2_\u03a4\u03cd\u03c0\u03bf\u03c2_TikTok_\u039f\u03ba\u03c4\u03ce\u03b2\u03c1\u03b9\u03bf\u03c2_\u0395\u03b9\u03ba\u03cc\u03bd\u03b1.docx.png","type":"image\/png"}],"author":"digitals","twitter_card":"summary_large_image","twitter_misc":{"\u03a3\u03c5\u03bd\u03c4\u03ac\u03c7\u03b8\u03b7\u03ba\u03b5 \u03b1\u03c0\u03cc":"digitals","\u0395\u03ba\u03c4\u03b9\u03bc\u03ce\u03bc\u03b5\u03bd\u03bf\u03c2 \u03c7\u03c1\u03cc\u03bd\u03bf\u03c2 \u03b1\u03bd\u03ac\u03b3\u03bd\u03c9\u03c3\u03b7\u03c2":"3 \u03bb\u03b5\u03c0\u03c4\u03ac"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/digitalstrategist.gr\/en\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/#article","isPartOf":{"@id":"https:\/\/digitalstrategist.gr\/en\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/"},"author":{"name":"digitals","@id":"https:\/\/digitalstrategist.gr\/#\/schema\/person\/0b9ac1d626578bf8c2ffb3512b45a9b5"},"headline":"TikTok \u03ba\u03b1\u03b9 Digital Marketing: \u03a0\u03ce\u03c2 \u0391\u03bb\u03bb\u03ac\u03b6\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03a3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ad\u03c2 \u03c4\u03c9\u03bd \u0395\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03c9\u03bd","datePublished":"2023-10-23T12:54:16+00:00","dateModified":"2024-01-26T09:29:08+00:00","mainEntityOfPage":{"@id":"https:\/\/digitalstrategist.gr\/en\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/"},"wordCount":492,"image":{"@id":"https:\/\/digitalstrategist.gr\/en\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/#primaryimage"},"thumbnailUrl":"https:\/\/digitalstrategist.gr\/wp-content\/uploads\/2023\/10\/\u0395\u03bb\u03b5\u03cd\u03b8\u03b5\u03c1\u03bf\u03c2_\u03a4\u03cd\u03c0\u03bf\u03c2_TikTok_\u039f\u03ba\u03c4\u03ce\u03b2\u03c1\u03b9\u03bf\u03c2_\u0395\u03b9\u03ba\u03cc\u03bd\u03b1.docx.png","articleSection":["\u0386\u03c1\u03b8\u03c1\u03b1"],"inLanguage":"el"},{"@type":"WebPage","@id":"https:\/\/digitalstrategist.gr\/en\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/","url":"https:\/\/digitalstrategist.gr\/en\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/","name":"TikTok and Digital Marketing: How It Changes the Strategies of Businesses","isPartOf":{"@id":"https:\/\/digitalstrategist.gr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/digitalstrategist.gr\/en\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/#primaryimage"},"image":{"@id":"https:\/\/digitalstrategist.gr\/en\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/#primaryimage"},"thumbnailUrl":"https:\/\/digitalstrategist.gr\/wp-content\/uploads\/2023\/10\/\u0395\u03bb\u03b5\u03cd\u03b8\u03b5\u03c1\u03bf\u03c2_\u03a4\u03cd\u03c0\u03bf\u03c2_TikTok_\u039f\u03ba\u03c4\u03ce\u03b2\u03c1\u03b9\u03bf\u03c2_\u0395\u03b9\u03ba\u03cc\u03bd\u03b1.docx.png","datePublished":"2023-10-23T12:54:16+00:00","dateModified":"2024-01-26T09:29:08+00:00","author":{"@id":"https:\/\/digitalstrategist.gr\/#\/schema\/person\/0b9ac1d626578bf8c2ffb3512b45a9b5"},"description":"Read the new article by Digital Strategist Dimitris Kontarakis on how TikTok is changing business strategies.","breadcrumb":{"@id":"https:\/\/digitalstrategist.gr\/en\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/#breadcrumb"},"inLanguage":"el","potentialAction":[{"@type":"ReadAction","target":["https:\/\/digitalstrategist.gr\/en\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/"]}]},{"@type":"ImageObject","inLanguage":"el","@id":"https:\/\/digitalstrategist.gr\/en\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/#primaryimage","url":"https:\/\/digitalstrategist.gr\/wp-content\/uploads\/2023\/10\/\u0395\u03bb\u03b5\u03cd\u03b8\u03b5\u03c1\u03bf\u03c2_\u03a4\u03cd\u03c0\u03bf\u03c2_TikTok_\u039f\u03ba\u03c4\u03ce\u03b2\u03c1\u03b9\u03bf\u03c2_\u0395\u03b9\u03ba\u03cc\u03bd\u03b1.docx.png","contentUrl":"https:\/\/digitalstrategist.gr\/wp-content\/uploads\/2023\/10\/\u0395\u03bb\u03b5\u03cd\u03b8\u03b5\u03c1\u03bf\u03c2_\u03a4\u03cd\u03c0\u03bf\u03c2_TikTok_\u039f\u03ba\u03c4\u03ce\u03b2\u03c1\u03b9\u03bf\u03c2_\u0395\u03b9\u03ba\u03cc\u03bd\u03b1.docx.png","width":624,"height":356},{"@type":"BreadcrumbList","@id":"https:\/\/digitalstrategist.gr\/en\/2023\/10\/23\/tiktok-and-digital-marketing-how-it-changes-the-strategies-of-businesses\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/digitalstrategist.gr\/el\/"},{"@type":"ListItem","position":2,"name":"TikTok and Digital Marketing: How It Changes the Strategies of Businesses"}]},{"@type":"WebSite","@id":"https:\/\/digitalstrategist.gr\/#website","url":"https:\/\/digitalstrategist.gr\/","name":"\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2","description":"Digital Marketing Strategist","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/digitalstrategist.gr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"el"},{"@type":"Person","@id":"https:\/\/digitalstrategist.gr\/#\/schema\/person\/0b9ac1d626578bf8c2ffb3512b45a9b5","name":"digitals","image":{"@type":"ImageObject","inLanguage":"el","@id":"https:\/\/secure.gravatar.com\/avatar\/6553601f63cead559ff1417da11f29ac128544a77bbaf6a7aedf7d3a9e374480?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/6553601f63cead559ff1417da11f29ac128544a77bbaf6a7aedf7d3a9e374480?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6553601f63cead559ff1417da11f29ac128544a77bbaf6a7aedf7d3a9e374480?s=96&d=mm&r=g","caption":"digitals"},"url":"https:\/\/digitalstrategist.gr\/el\/author\/digitals\/"}]}},"_links":{"self":[{"href":"https:\/\/digitalstrategist.gr\/el\/wp-json\/wp\/v2\/posts\/1764","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/digitalstrategist.gr\/el\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/digitalstrategist.gr\/el\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/digitalstrategist.gr\/el\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/digitalstrategist.gr\/el\/wp-json\/wp\/v2\/comments?post=1764"}],"version-history":[{"count":4,"href":"https:\/\/digitalstrategist.gr\/el\/wp-json\/wp\/v2\/posts\/1764\/revisions"}],"predecessor-version":[{"id":1893,"href":"https:\/\/digitalstrategist.gr\/el\/wp-json\/wp\/v2\/posts\/1764\/revisions\/1893"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/digitalstrategist.gr\/el\/wp-json\/wp\/v2\/media\/1765"}],"wp:attachment":[{"href":"https:\/\/digitalstrategist.gr\/el\/wp-json\/wp\/v2\/media?parent=1764"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/digitalstrategist.gr\/el\/wp-json\/wp\/v2\/categories?post=1764"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/digitalstrategist.gr\/el\/wp-json\/wp\/v2\/tags?post=1764"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}