{"id":818,"date":"2020-03-21T10:40:58","date_gmt":"2020-03-21T10:40:58","guid":{"rendered":"https:\/\/digitalstrategist.gr\/?p=818"},"modified":"2022-02-25T15:10:40","modified_gmt":"2022-02-25T15:10:40","slug":"%cf%83%cf%85%ce%bd%ce%ad%ce%bd%cf%84%ce%b5%cf%85%ce%be%ce%b7-%cf%84%ce%bf%cf%85-%ce%b4%ce%b7%ce%bc%ce%ae%cf%84%cf%81%ce%b7-%ce%ba%ce%bf%ce%bd%cf%84%ce%b1%cf%81%ce%ac%ce%ba%ce%b7-%cf%83%cf%84%ce%bf-eme","status":"publish","type":"post","link":"https:\/\/digitalstrategist.gr\/en\/2020\/03\/21\/%cf%83%cf%85%ce%bd%ce%ad%ce%bd%cf%84%ce%b5%cf%85%ce%be%ce%b7-%cf%84%ce%bf%cf%85-%ce%b4%ce%b7%ce%bc%ce%ae%cf%84%cf%81%ce%b7-%ce%ba%ce%bf%ce%bd%cf%84%ce%b1%cf%81%ce%ac%ce%ba%ce%b7-%cf%83%cf%84%ce%bf-eme\/","title":{"rendered":"\u03a3\u03c5\u03bd\u03ad\u03bd\u03c4\u03b5\u03c5\u03be\u03b7 \u03c4\u03bf\u03c5 \u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7 \u03c3\u03c4\u03bf emea Business Monitor \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd 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\u03c4\u03bf\u00a0<strong>emea<\/strong>\u00a0\u03bc\u03af\u03bb\u03b7\u03c3\u03b5 \u03bc\u03b5 \u03c4\u03bf\u03bd \u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7, \u03bf \u03bf\u03c0\u03bf\u03af\u03bf\u03c2 \u03bc\u03b5\u03c4\u03b1\u03c6\u03ad\u03c1\u03b5\u03b9 \u03c4\u03b7\u03bd \u03c0\u03bf\u03bb\u03cd\u03c4\u03b9\u03bc\u03b7 \u03c4\u03b5\u03c7\u03bd\u03bf\u03b3\u03bd\u03c9\u03c3\u03af\u03b1 \u03c4\u03bf\u03c5 \u03ba\u03b1\u03b9 \u03c4\u03b9\u03c2 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b5\u03c2 \u03c4\u03bf\u03c5, \u03bc\u03ad\u03c3\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03c0\u03bf\u03bb\u03c5\u03b5\u03c4\u03ae \u03b5\u03bd\u03b1\u03c3\u03c7\u03cc\u03bb\u03b7\u03c3\u03ae \u03c4\u03bf\u03c5 \u03bc\u03b5 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b5\u03c2 \u03b1\u03c0\u03cc \u03cc\u03bb\u03bf\u03c5\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03ba\u03bb\u03ac\u03b4\u03bf\u03c5\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03bf\u03c5\u03c2 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\u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u0397 eSteps \u03a3\u03cd\u03bc\u03b2\u03bf\u03c5\u03bb\u03bf\u03b9 Internet Marketing \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u03b1\u03c0\u03cc \u03c4\u03bf 2010 \u03c0\u03bf\u03b9\u03bf\u03c4\u03b9\u03ba\u03ad\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 Internet Marketing. \u0395\u03c0\u03af\u03c3\u03b7\u03c2, \u03c9\u03c2 Google Partner, \u03ad\u03c7\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b5\u03be\u03b5\u03b9\u03b4\u03af\u03ba\u03b5\u03c5\u03c3\u03b7 \u03c3\u03c4\u03bf \u03bd\u03b1 \u03c3\u03c7\u03b5\u03b4\u03b9\u03ac\u03b6\u03b5\u03b9 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ad\u03c2 Google Ads Campaigns \u03b3\u03b9\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03c4\u03b7\u03c2.<\/p>\n<p><strong>emea: \u0394\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03c5\u03bd \u03bf\u03b9 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u03b7 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03c3\u03b1\u03c2 \u03b1\u03c0\u03cc \u03bc\u03b9\u03b1\u2026 \u03c0\u03b1\u03c1\u03b1\u03b4\u03bf\u03c3\u03b9\u03b1\u03ba\u03ae \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1;<\/strong><\/p>\n<p><strong>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u0397 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03ac \u03b5\u03af\u03bd\u03b1\u03b9 \u03cc\u03c4\u03b9 \u03b5\u03bc\u03b5\u03af\u03c2 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03bf\u03c5\u03bc\u03b5 \u03ba\u03b1\u03b8\u03b1\u03c1\u03ac \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7\u03c2 \u03c3\u03c4\u03bf Internet. \u0388\u03c7\u03bf\u03c5\u03bc\u03b5 \u03c9\u03c2 \u03c3\u03c4\u03cc\u03c7\u03bf \u03bd\u03b1 \u03b1\u03c5\u03be\u03ae\u03c3\u03bf\u03c5\u03bc\u03b5 \u03c4\u03bf \u03c0\u03b5\u03bb\u03b1\u03c4\u03bf\u03bb\u03cc\u03b3\u03b9\u03bf \u03ba\u03b1\u03b9 \u03c4\u03b9\u03c2 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2 \u03bc\u03b9\u03b1\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2 \u03bc\u03ad\u03c3\u03c9 \u03c4\u03bf\u03c5 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03cd\u03bf\u03c5. \u0391\u03c5\u03c4\u03cc \u03bc\u03b1\u03c2 \u03b5\u03c0\u03b9\u03c4\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03bc\u03c0\u03bf\u03c1\u03bf\u03cd\u03bc\u03b5 \u03bd\u03b1 \u03bc\u03b5\u03c4\u03c1\u03ae\u03c3\u03bf\u03c5\u03bc\u03b5 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03be\u03b9\u03bf\u03bb\u03bf\u03b3\u03ae\u03c3\u03bf\u03c5\u03bc\u03b5 \u03ac\u03bc\u03b5\u03c3\u03b1 \u03c4\u03b7\u03bd \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03c3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03c9\u03bd \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03c9\u03bd \u03c0\u03bf\u03c5 \u03c4\u03c1\u03ad\u03c7\u03bf\u03c5\u03bc\u03b5 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c4\u03b9\u03c2 \u03b4\u03c5\u03bd\u03b1\u03bc\u03ce\u03c3\u03bf\u03c5\u03bc\u03b5 \u03ae \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c4\u03b9\u03c2 \u03b1\u03bb\u03bb\u03ac\u03be\u03bf\u03c5\u03bc\u03b5, \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03c0\u03b5\u03c4\u03cd\u03c7\u03bf\u03c5\u03bc\u03b5 \u03c4\u03bf\u03bd \u03c3\u03c4\u03cc\u03c7\u03bf \u03c0\u03bf\u03c5 \u03ad\u03c7\u03bf\u03c5\u03bc\u03b5 \u03b8\u03ad\u03c3\u03b5\u03b9 \u03bc\u03b5 \u03c4\u03bf\u03bd \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7 \u03bc\u03b1\u03c2.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-819 aligncenter\" src=\"https:\/\/digitalstrategist.gr\/wp-content\/uploads\/2022\/02\/eSTEPS-image2-1024x609-768x457-1-300x179.jpg\" alt=\"\u03a3\u03c5\u03bc\u03b2\u03bf\u03cd\u03bb\u03b5\u03c5\u03c3\u03b7 Digital Marketing \u03b1\u03c0\u03cc \u03c4\u03bf \u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7 |\" width=\"439\" height=\"262\" srcset=\"https:\/\/digitalstrategist.gr\/wp-content\/uploads\/2022\/02\/eSTEPS-image2-1024x609-768x457-1-300x179.jpg 300w, https:\/\/digitalstrategist.gr\/wp-content\/uploads\/2022\/02\/eSTEPS-image2-1024x609-768x457-1-150x89.jpg 150w, https:\/\/digitalstrategist.gr\/wp-content\/uploads\/2022\/02\/eSTEPS-image2-1024x609-768x457-1.jpg 768w\" sizes=\"auto, (max-width: 439px) 100vw, 439px\" \/><\/p>\n<p><strong>emea: \u038c\u03c4\u03b1\u03bd \u03bc\u03b9\u03b1 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03b5\u03af \u03b3\u03b9\u03b1 \u03c0\u03c1\u03ce\u03c4\u03b7 \u03c6\u03bf\u03c1\u03ac \u03bc\u03b5 \u03c4\u03b7\u03bd \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03c3\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03c5\u03b6\u03b7\u03c4\u03ac\u03c4\u03b5 \u03c4\u03bf \u03b5\u03bd\u03b4\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1\u03c2, \u03c0\u03bf\u03b9\u03b1 \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03c3\u03c5\u03b3\u03ba\u03b5\u03bd\u03c4\u03c1\u03ce\u03bd\u03b5\u03c4\u03b5 \u03c0\u03c1\u03bf\u03ba\u03b5\u03b9\u03bc\u03ad\u03bd\u03bf\u03c5 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c6\u03b1\u03c3\u03af\u03c3\u03b5\u03c4\u03b5 \u03b1\u03bd \u03c5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03b7 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1\u03c2;<\/strong><\/p>\n<p><strong>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u0393\u03b9\u03b1 \u03bd\u03b1 \u03bc\u03c0\u03bf\u03c1\u03ad\u03c3\u03bf\u03c5\u03bc\u03b5 \u03bd\u03b1 \u03b5\u03c4\u03bf\u03b9\u03bc\u03ac\u03c3\u03bf\u03c5\u03bc\u03b5 \u03c0\u03c1\u03cc\u03c4\u03b1\u03c3\u03b7 \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1\u03c2 \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03ad\u03c7\u03bf\u03c5\u03bc\u03b5 \u03ba\u03ac\u03c0\u03bf\u03b9\u03b1 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ac \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03cc\u03c0\u03c9\u03c2:<\/p>\n<p>1. \u03a4\u03b7 \u03c7\u03ce\u03c1\u03b1 \u03c0\u03bf\u03c5 \u03b4\u03c1\u03b1\u03c3\u03c4\u03b7\u03c1\u03b9\u03bf\u03c0\u03bf\u03b9\u03b5\u03af\u03c4\u03b1\u03b9 \u03b7 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1<\/p>\n<p>2. \u03a4\u03b7\u03bd \u03b5\u03c0\u03bf\u03c7\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03c9\u03bd \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03c9\u03bd-\u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd \u03c4\u03b7\u03c2<\/p>\n<p>3. \u03a4\u03bf\u03bd \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03bc\u03cc \u03c4\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03c6\u03c5\u03c3\u03b9\u03ba\u03ac<\/p>\n<p>4. \u03a4\u03bf \u03b4\u03b9\u03b1\u03b8\u03ad\u03c3\u03b9\u03bc\u03bf \u03b5\u03c4\u03ae\u03c3\u03b9\u03bf budget \u03c0\u03bf\u03c5 \u03ad\u03c7\u03b5\u03b9 \u03b7 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03ae \u03c4\u03b7\u03c2<\/p>\n<p>\u0397 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03bc\u03b1\u03c2 \u03ad\u03c7\u03b5\u03b9 \u03b4\u03b5\u03af\u03be\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03bc\u03b9\u03b1 \u03bc\u03b9\u03ba\u03c1\u03bf\u03bc\u03b5\u03c3\u03b1\u03af\u03b1 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03c4\u03b7 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03bd\u03b1 \u03b4\u03ce\u03c3\u03b5\u03b9 minimum 5.000\u20ac \u03c4\u03bf \u03ad\u03c4\u03bf\u03c2, \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03c1\u03b5\u03b1\u03bb\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03ba\u03b1\u03b9 \u03b1\u03c0\u03bf\u03b4\u03bf\u03c4\u03b9\u03ba\u03ae \u03b4\u03b9\u03b1\u03c6\u03ae\u03bc\u03b9\u03c3\u03b7 \u03c3\u03c4\u03bf \u03b4\u03b9\u03b1\u03b4\u03af\u03ba\u03c4\u03c5\u03bf.<\/p>\n<p><strong>emea: \u03a3\u03b5 \u03c0\u03bf\u03b9\u03b5\u03c2 \u03c0\u03b5\u03c1\u03b9\u03c0\u03c4\u03ce\u03c3\u03b5\u03b9\u03c2 \u03bc\u03b9\u03b1 \u03bd\u03ad\u03b1 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c3\u03c4\u03c1\u03b1\u03c6\u03b5\u03af \u03c3\u03c4\u03b9\u03c2 \u03b5\u03be\u03b5\u03b9\u03b4\u03b9\u03ba\u03b5\u03c5\u03bc\u03ad\u03bd\u03b5\u03c2 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c4\u03b7\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2 \u03c3\u03b1\u03c2 \u03b1\u03bd\u03c4\u03af \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03bb\u03ac\u03b2\u03b5\u03b9 \u03ad\u03bd\u03b1 Digital Marketing Manager;<\/strong><\/p>\n<p><strong>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u039f Digital Marketing Manager \u03b4\u03b5\u03bd \u03ad\u03c7\u03b5\u03b9 \u03c4\u03b7 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03bd\u03b1 \u03c4\u03c1\u03ad\u03be\u03b5\u03b9 \u03cc\u03bb\u03bf \u03c4\u03bf \u03c6\u03ac\u03c3\u03bc\u03b1 \u03c4\u03c9\u03bd \u03b5\u03bd\u03b5\u03c1\u03b3\u03b5\u03b9\u03ce\u03bd \u03c4\u03bf\u03c5 Digital Marketing. \u0398\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03bb\u03ac\u03b2\u03b5\u03b9 \u03ad\u03bd\u03b1\u00a0\u03ac\u03c4\u03bf\u03bc\u03bf \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c4\u03bf\u03c5 \u03c4\u03c1\u03ad\u03c7\u03b5\u03b9 Google Ads, \u03ad\u03bd\u03b1 \u03ac\u03c4\u03bf\u03bc\u03bf \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c4\u03bf\u03c5 \u03c0\u03b1\u03c1\u03ac\u03b3\u03b5\u03b9 \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03b3\u03b9\u03b1 \u03c4\u03bf Facebook, \u03ad\u03bd\u03b1 \u03ac\u03c4\u03bf\u03bc\u03bf \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c4\u03bf\u03c5 \u03c4\u03c1\u03ad\u03c7\u03b5\u03b9 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 SEO \u03ba\u03bb\u03c0. \u0391\u03bc\u03ad\u03c3\u03c9\u03c2 \u03b2\u03bb\u03ad\u03c0\u03bf\u03c5\u03bc\u03b5 \u03cc\u03c4\u03b9 \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c7\u03c4\u03af\u03c3\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03bc\u03b9\u03ba\u03c1\u03ae \u03b5\u03c3\u03c9\u03c4\u03b5\u03c1\u03b9\u03ba\u03ae \u03bf\u03bc\u03ac\u03b4\u03b1 \u03b1\u03c0\u03cc 2-3 \u03ac\u03c4\u03bf\u03bc\u03b1, \u03ac\u03c1\u03b1 \u03ba\u03b1\u03c4\u03b1\u03bb\u03b1\u03b2\u03b1\u03af\u03bd\u03bf\u03c5\u03bc\u03b5 \u03c0\u03cc\u03c3\u03bf \u03b1\u03bd\u03b5\u03b2\u03b1\u03af\u03bd\u03b5\u03b9 \u03c4\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1. \u039c\u03b9\u03b1 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 Digital Marketing \u03b4\u03af\u03bd\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03c0\u03b1\u03c1\u03b1\u03c0\u03ac\u03bd\u03c9 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c3\u03b5 \u03c3\u03b1\u03c6\u03ce\u03c2 \u03c7\u03b1\u03bc\u03b7\u03bb\u03cc\u03c4\u03b5\u03c1\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03ba\u03b1\u03b9 \u03ad\u03c7\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03bd\u03b1 \u03b4\u03b9\u03b1\u03c7\u03b5\u03b9\u03c1\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b5\u03c2 \u03c3\u03b5 \u03b1\u03c1\u03ba\u03b5\u03c4\u03ad\u03c2 \u03b1\u03b3\u03bf\u03c1\u03ad\u03c2 \u03c4\u03b7\u03c2 \u03bf\u03b9\u03ba\u03bf\u03bd\u03bf\u03bc\u03af\u03b1\u03c2.<\/p>\n<p><strong>emea: \u03a0\u03bf\u03b9\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03ac \u03b5\u03bd\u03cc\u03c2 in-house Digital Marketing \u03b4\u03b9\u03b5\u03c5\u03b8\u03c5\u03bd\u03c4\u03b9\u03ba\u03bf\u03cd \u03c3\u03c4\u03b5\u03bb\u03ad\u03c7\u03bf\u03c5\u03c2 \u03ba\u03b1\u03b9 \u03b5\u03bd\u03cc\u03c2 Digital Strategist, \u03cc\u03c0\u03c9\u03c2 \u03b5\u03c3\u03b5\u03af\u03c2; \u039c\u03c0\u03bf\u03c1\u03b5\u03af\u03c4\u03b5 \u03bd\u03b1 \u03bc\u03b1\u03c2 \u03b5\u03be\u03b7\u03b3\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03b9\u03c2 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03ad\u03c2 \u03bc\u03b5 \u03b1\u03c0\u03bb\u03cc \u03c4\u03c1\u03cc\u03c0\u03bf;<\/strong><\/p>\n<p><strong>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u0397 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ae \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03ac \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03ba\u03b1\u03b8\u03b7\u03bc\u03b5\u03c1\u03b9\u03bd\u03cc\u03c4\u03b7\u03c4\u03b1, \u03b4\u03b7\u03bb\u03b1\u03b4\u03ae \u03ad\u03c7\u03bf\u03c5\u03bc\u03b5 \u03b4\u03b5\u03b9 \u03c0\u03bf\u03bb\u03bb\u03ad\u03c2 \u03c6\u03bf\u03c1\u03ad\u03c2 \u03cc\u03c4\u03b9 \u03ad\u03bd\u03b1\u03c2 in-house Digital Marketeer \u03ad\u03c7\u03b5\u03b9 \u03c4\u03b7\u03bd \u03ba\u03b1\u03b8\u03b7\u03bc\u03b5\u03c1\u03b9\u03bd\u03ae \u201c\u03c0\u03af\u03b5\u03c3\u03b7\u201d \u03b1\u03c0\u03cc \u03c4\u03bf\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03af\u03b1 \u03b3\u03b9\u03b1 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1, \u03b1\u03c1\u03ba\u03b5\u03c4\u03ad\u03c2 \u03b2\u03b5\u03b2\u03b9\u03b1\u03c3\u03bc\u03ad\u03bd\u03b5\u03c2 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2 \u03c3\u03c4\u03bf\u03bd \u03c7\u03c1\u03cc\u03bd\u03bf \u03bc\u03b9\u03b1\u03c2 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1\u03c2 \u03b3\u03b9\u03b1\u03c4\u03af \u03bf \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03af\u03b1\u03c2 \u03b4\u03b5\u03bd \u03ad\u03c7\u03b5\u03b9 \u03c4\u03b7\u03bd \u03c5\u03c0\u03bf\u03bc\u03bf\u03bd\u03ae \u03bd\u03b1 \u03b4\u03b5\u03b9 \u03c4\u03b1 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1 \u03ba.\u03bb.\u03c0. \u039f \u03b4\u03b9\u03ba\u03cc\u03c2 \u03bc\u03bf\u03c5 \u03c1\u03cc\u03bb\u03bf\u03c2 \u03bc\u03bf\u03c5 \u03b5\u03c0\u03b9\u03c4\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b2\u03bb\u03ad\u03c0\u03c9 \u03c4\u03b7\u03bd \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b1\u03c3\u03b7 \u03c0\u03b9\u03bf \u201c\u03c8\u03cd\u03c7\u03c1\u03b1\u03b9\u03bc\u03b1\u201d, \u03c4\u03b5\u03c7\u03bd\u03bf\u03ba\u03c1\u03b1\u03c4\u03b9\u03ba\u03ac \u03b1\u03bb\u03bb\u03ac \u03ba\u03b1\u03b9 \u03c1\u03b5\u03b1\u03bb\u03b9\u03c3\u03c4\u03b9\u03ba\u03ac, \u03bc\u03b9\u03b1 \u03ba\u03b1\u03b9 \u03cc,\u03c4\u03b9 \u03c3\u03c7\u03b5\u03b4\u03b9\u03ac\u03b6\u03bf\u03c5\u03bc\u03b5 \u03b3\u03b9\u03b1 \u03bc\u03b9\u03b1 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03b5\u03af\u03bd\u03b1\u03b9 \u201c\u03b5\u03bb\u03b5\u03cd\u03b8\u03b5\u03c1\u03bf\u201d \u03b1\u03c0\u03cc \u03c4\u03bf \u03ac\u03b3\u03c7\u03bf\u03c2 \u03c0\u03bf\u03c5 \u03ad\u03c7\u03b5\u03b9 \u03ad\u03bd\u03b1 in-house \u03c3\u03c4\u03ad\u03bb\u03b5\u03c7\u03bf\u03c2 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03b4\u03b5\u03af\u03be\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03ad\u03c7\u03b5\u03b9 \u03c3\u03c9\u03c3\u03c4\u03ac \u03c0\u03c1\u03bf\u03c3\u03bb\u03b7\u03c6\u03b8\u03b5\u03af \u03b1\u03c0\u03cc \u03c4\u03bf\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03af\u03b1.<\/p>\n<p><strong>emea: \u0391\u03bd\u03ac\u03bc\u03b5\u03c3\u03b1 \u03c3\u03c4\u03b7\u03bd \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03c3\u03b1\u03c2, \u03ad\u03bd\u03b1 Digital Agency \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 \u03b5\u03bd\u03cc\u03c2 in-house \u03c4\u03bc\u03ae\u03bc\u03b1\u03c4\u03bf\u03c2 Digital Marketing, \u03c0\u03bf\u03b9\u03b5\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf\u03b9 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03ad\u03c2 \u03b3\u03b9\u03b1 \u03bc\u03b9\u03b1 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ae \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7;<\/strong><\/p>\n<p><strong>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u0397 \u03c0\u03c1\u03ce\u03c4\u03b7 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03ac \u03b5\u03af\u03bd\u03b1\u03b9 \u03c4\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2, \u03bc\u03b9\u03b1 \u03ba\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c3\u03c4\u03b7\u03b8\u03b5\u03af \u03ad\u03bd\u03b1 \u03bf\u03bb\u03bf\u03ba\u03bb\u03b7\u03c1\u03c9\u03bc\u03ad\u03bd\u03bf in-house \u03c4\u03bc\u03ae\u03bc\u03b1 Digital Marketing \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03ad\u03c7\u03b5\u03b9 2-3 \u03ad\u03bc\u03c0\u03b5\u03b9\u03c1\u03b1 \u03ac\u03c4\u03bf\u03bc\u03b1. \u0391\u03bd\u03c4\u03af\u03b8\u03b5\u03c4\u03b1, \u03b7 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03bc\u03bf\u03c5 \u03ad\u03c7\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1, \u03c4\u03bf \u03b5\u03be\u03b5\u03b9\u03b4\u03b9\u03ba\u03b5\u03c5\u03bc\u03ad\u03bd\u03bf \u03ba\u03b1\u03b9 \u03ad\u03bc\u03c0\u03b5\u03b9\u03c1\u03bf \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03cc \u03bd\u03b1 \u03c3\u03c7\u03b5\u03b4\u03b9\u03ac\u03c3\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b5\u03c6\u03b1\u03c1\u03bc\u03cc\u03c3\u03b5\u03b9 \u03b1\u03c0\u03bf\u03b4\u03bf\u03c4\u03b9\u03ba\u03ad\u03c2 \u03b5\u03bd\u03ad\u03c1\u03b3\u03b5\u03b9\u03b5\u03c2 Digital Marketing, \u03c3\u03b5 \u03c3\u03b1\u03c6\u03ce\u03c2 \u03c7\u03b1\u03bc\u03b7\u03bb\u03cc\u03c4\u03b5\u03c1\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2. \u0388\u03bd\u03b1 Digital Agency \u03b8\u03b1 \u03c3\u03c7\u03b5\u03b4\u03b9\u03ac\u03c3\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03b8\u03b1 \u03b5\u03c6\u03b1\u03c1\u03bc\u03cc\u03c3\u03b5\u03b9 \u03b5\u03bd\u03ad\u03c1\u03b3\u03b5\u03b9\u03b5\u03c2 Digital Marketing \u03b1\u03bb\u03bb\u03ac \u03b4\u03b5\u03bd \u03b8\u03b1 \u03ad\u03c7\u03b5\u03b9 \u03c4\u03b7\u03bd \u03bf\u03bb\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03c0\u03c1\u03bf\u03c3\u03ad\u03b3\u03b3\u03b9\u03c3\u03b7 \u03c0\u03bf\u03c5 \u03ad\u03c7\u03bf\u03c5\u03bc\u03b5 \u03b5\u03bc\u03b5\u03af\u03c2 \u03c0\u03bf\u03c5 \u03b2\u03bb\u03ad\u03c0\u03bf\u03c5\u03bc\u03b5 \u03b1\u03bd \u03bf \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\u03c2 \u03ad\u03c7\u03b5\u03b9 \u03c4\u03b7 \u03c3\u03c9\u03c3\u03c4\u03ae \u03c5\u03c0\u03bf\u03b4\u03bf\u03bc\u03ae \u03c3\u03b1\u03bd \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1, \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03b1\u03bd\u03c4\u03b1\u03c0\u03bf\u03ba\u03c1\u03b9\u03b8\u03b5\u03af \u03c3\u03c4\u03b7 \u03b6\u03ae\u03c4\u03b7\u03c3\u03b7 \u03ba\u03b1\u03b9 \u03c4\u03bf \u03c3\u03c9\u03c3\u03c4\u03cc customer service \u03c4\u03c9\u03bd \u03c0\u03b5\u03bb\u03b1\u03c4\u03ce\u03bd \u03c4\u03bf\u03c5.<\/p>\n<p><strong>emea: \u03a4\u03b9 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u03bf\u03c5\u03c3\u03b9\u03b1\u03c3\u03c4\u03b9\u03ba\u03ac \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b7\u03bd \u03c0\u03c1\u03ac\u03be\u03b7 \u03bc\u03b9\u03b1 \u03c3\u03c5\u03bc\u03b2\u03bf\u03c5\u03bb\u03b5\u03c5\u03c4\u03b9\u03ba\u03ae \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03b5\u03be\u03b5\u03b9\u03b4\u03b9\u03ba\u03b5\u03c5\u03bc\u03ad\u03bd\u03b7 \u03c3\u03c4\u03bf Internet Marketing;<\/strong><\/p>\n<p><strong>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u0397 \u03c6\u03b9\u03bb\u03bf\u03c3\u03bf\u03c6\u03af\u03b1\u03c2 \u03bc\u03b1\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03b5\u03bd\u03ad\u03c1\u03b3\u03b5\u03b9\u03b5\u03c2 step-by-step \u03ba\u03b1\u03b9 \u03b1\u03c5\u03c4\u03cc \u03bc\u03b1\u03c2 \u03b4\u03af\u03bd\u03b5\u03b9 \u03ad\u03bd\u03b1 \u03c3\u03c5\u03b3\u03ba\u03c1\u03b9\u03c4\u03b9\u03ba\u03cc \u03c0\u03bb\u03b5\u03bf\u03bd\u03ad\u03ba\u03c4\u03b7\u03bc\u03b1 \u03c3\u03c4\u03b7\u03bd \u03b1\u03b3\u03bf\u03c1\u03ac. 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\u03a0\u03cc\u03c3\u03bf \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03ae \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03b1\u03c4\u03ac \u03c4\u03b7\u03bd \u03ac\u03c0\u03bf\u03c8\u03ae \u03c3\u03b1\u03c2 \u03b7 Digital \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae \u03b3\u03b9\u03b1 \u03bc\u03b9\u03b1 \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ae \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7;<\/strong><\/p>\n<p><strong>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u201c\u03a0\u03c1\u03ce\u03c4\u03b1 \u03c3\u03b7\u03bc\u03b1\u03b4\u03b5\u03cd\u03bf\u03c5\u03bc\u03b5 \u03ba\u03b1\u03b9 \u03bc\u03b5\u03c4\u03ac \u03c0\u03c5\u03c1\u03bf\u03b2\u03bf\u03bb\u03bf\u03cd\u03bc\u03b5\u201d, \u03b1\u03c5\u03c4\u03ae \u03b5\u03af\u03bd\u03b1\u03b9 \u03bc\u03b9\u03b1 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ae \u03b1\u03c1\u03c7\u03ae \u03bc\u03b1\u03c2. \u0391\u03bd \u03b4\u03b5\u03bd 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Marketing \u03c0\u03bf\u03c5 \u03c4\u03c1\u03ad\u03c7\u03bf\u03c5\u03bd \u03b8\u03b1 \u03ad\u03c7\u03bf\u03c5\u03bd \u03bc\u03b7\u03b4\u03b1\u03bc\u03b9\u03bd\u03ac \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1.<\/p>\n<p><strong>emea: \u0391\u03c0\u03cc \u03c4\u03b7\u03bd \u03c0\u03bb\u03b5\u03c5\u03c1\u03ac \u03c4\u03bf\u03c5 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7 (\u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2) \u03c5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03c4\u03c1\u03cc\u03c0\u03bf\u03c2 \u03bd\u03b1 \u03b5\u03bb\u03b5\u03b3\u03c7\u03b8\u03bf\u03cd\u03bd \u03c4\u03b1 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1 \u03c4\u03b7\u03c2 \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c3\u03af\u03b1\u03c2 \u03bc\u03b5 \u03bc\u03b9\u03b1 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1 \u03b5\u03be\u03b5\u03b9\u03b4\u03b9\u03ba\u03b5\u03c5\u03bc\u03ad\u03bd\u03b7 \u03c3\u03c4\u03bf internet Marketing; \u03a5\u03c0\u03ac\u03c1\u03c7\u03bf\u03c5\u03bd \u03ba\u03ac\u03c0\u03bf\u03b9\u03b1 \u03c3\u03c5\u03b3\u03ba\u03b5\u03ba\u03c1\u03b9\u03bc\u03ad\u03bd\u03b1 \u03ba\u03c1\u03b9\u03c4\u03ae\u03c1\u03b9\u03b1\/\u03b4\u03b5\u03af\u03ba\u03c4\u03b5\u03c2 (KPIs);<\/strong><\/p>\n<p><strong>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u0393\u03bd\u03c9\u03c1\u03af\u03b6\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03c4\u03bf\u03c5 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03bf\u03c2-\u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b1\u03c2 \u03bc\u03b9\u03b1\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7\u03c2, \u03b8\u03ad\u03c4\u03bf\u03c5\u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03c3\u03c4\u03cc\u03c7\u03bf\u03c5\u03c2 \u03c4\u03c9\u03bd \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03c9\u03bd. \u0394\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03bf\u03cd\u03bc\u03b5 3 \u03c3\u03b5\u03bd\u03ac\u03c1\u03b9\u03b1:<\/p>\n<p>1. \u039c\u03b5 \u03c0\u03cc\u03c3\u03b5\u03c2 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2 \u03b7 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03b5\u03b9 \u03c4\u03b1 \u03ad\u03be\u03bf\u03b4\u03ac \u03c4\u03b7\u03c2 (\u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03c4\u03bf break even)<\/p>\n<p>2. \u039c\u03b5 \u03c0\u03cc\u03c3\u03b5\u03c2 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2 \u03b7 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03b4\u03b5\u03bd \u03ba\u03b1\u03bb\u03cd\u03c0\u03c4\u03b5\u03b9 \u03c4\u03b1 \u03ad\u03be\u03bf\u03b4\u03ac \u03c4\u03b7\u03c2<\/p>\n<p>3. \u039c\u03b5 \u03c0\u03cc\u03c3\u03b5\u03c2 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2 \u03b7 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03ad\u03c7\u03b5\u03b9 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\u03c4\u03cc\u03c3\u03bf \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03c4\u03bf Social Media Marketing;<\/strong><\/p>\n<p><strong>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u0393\u03b9\u03b1\u03c4\u03af \u03bc\u03b1\u03c2 \u03b4\u03af\u03bd\u03bf\u03c5\u03bd \u03c4\u03b7 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03bd\u03b1 \u03c4\u03c1\u03ad\u03be\u03bf\u03c5\u03bc\u03b5 \u03b4\u03b9\u03b1\u03c6\u03b7\u03bc\u03af\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c4\u03bf\u03c7\u03b5\u03cd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03b7\u03bb\u03b9\u03ba\u03af\u03b1, \u03c6\u03cd\u03bb\u03bf, \u03c0\u03b5\u03c1\u03b9\u03bf\u03c7\u03ae, \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd\u03c4\u03b1, \u03bf\u03b9\u03ba\u03bf\u03b3\u03b5\u03bd\u03b5\u03b9\u03b1\u03ba\u03ae \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b1\u03c3\u03b7, \u03ba\u03ac\u03c4\u03b9 \u03c0\u03bf\u03c5 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\u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc\u03c4\u03b5\u03c1\u03b1 \u03bb\u03ac\u03b8\u03b7 \u03c4\u03b1 \u03bf\u03c0\u03bf\u03af\u03b1 \u03ba\u03ac\u03bd\u03bf\u03c5\u03bd \u03c0\u03b9\u03bf \u03c3\u03c5\u03c7\u03bd\u03ac \u03bf\u03b9 \u0388\u03bb\u03bb\u03b7\u03bd\u03b5\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03af\u03b5\u03c2;\u00a0<\/strong><\/p>\n<p><strong>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u03a4\u03bf \u03b2\u03b1\u03c3\u03b9\u03ba\u03cc \u03bb\u03ac\u03b8\u03bf\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03ad\u03bb\u03bb\u03b5\u03b9\u03c8\u03b7 \u03b1\u03be\u03b9\u03cc\u03c0\u03b9\u03c3\u03c4\u03bf\u03c5 Marketing Plan. To 2\u03bf \u03bb\u03ac\u03b8\u03bf\u03c2 \u03c0\u03bf\u03c5 \u03ba\u03ac\u03bd\u03bf\u03c5\u03bd \u03b5\u03af\u03bd\u03b1\u03b9 \u03cc\u03c4\u03b9 \u03b4\u03b5\u03bd \u03ad\u03c7\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03c5\u03c0\u03bf\u03bc\u03bf\u03bd\u03ae \u03bd\u03b1 \u03c0\u03b5\u03c1\u03b9\u03bc\u03ad\u03bd\u03bf\u03c5\u03bd \u03bd\u03b1 \u03b1\u03c0\u03bf\u03b4\u03ce\u03c3\u03bf\u03c5\u03bd \u03bf\u03b9 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03c4\u03bf\u03bd 1\u03bf \u03bc\u03ae\u03bd\u03b1 \u201c\u03c0\u03b1\u03c1\u03b1\u03c0\u03bf\u03bd\u03b9\u03bf\u03cd\u03bd\u03c4\u03b1\u03b9\u201d \u03cc\u03c4\u03b9 \u03b4\u03b5\u03bd \u03ad\u03c7\u03bf\u03c5\u03bd \u03ba\u03ad\u03c1\u03b4\u03bf\u03c2. \u03a4\u03bf 3\u03bf \u03bb\u03ac\u03b8\u03bf\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03cc\u03c4\u03b9 \u03b1\u03c1\u03c7\u03b9\u03ba\u03ac \u03b4\u03bf\u03ba\u03b9\u03bc\u03ac\u03b6\u03bf\u03c5\u03bd \u03bd\u03b1 \u03c3\u03c5\u03bd\u03b5\u03c1\u03b3\u03b1\u03c3\u03c4\u03bf\u03cd\u03bd \u03bc\u03b5 freelancers \u03c0\u03bf\u03c5 \u03ad\u03c7\u03bf\u03c5\u03bd \u03c3\u03b1\u03bd \u03bc\u03cc\u03bd\u03bf \u201c\u03ba\u03b1\u03bb\u03cc\u201d \u03cc\u03c4\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c6\u03b8\u03b7\u03bd\u03bf\u03af \u03c3\u03b5 \u03c3\u03c7\u03ad\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03b9\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03af\u03b5\u03c2 Digital Marketing \u03b1\u03bb\u03bb\u03ac \u03b4\u03b5\u03bd \u03ad\u03c7\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b5\u03be\u03b5\u03b9\u03b4\u03af\u03ba\u03b5\u03c5\u03c3\u03b7 \u03bd\u03b1 \u03c4\u03c1\u03ad\u03be\u03bf\u03c5\u03bd \u03ad\u03bd\u03b1 \u03c0\u03bb\u03ae\u03c1\u03b5\u03c2 Digital Marketing Plan.<\/p>\n<p><strong>emea: \u03a0\u03ce\u03c2 \u03bc\u03b9\u03b1 \u03bd\u03ad\u03b1 \u03b5\u03c0\u03b9\u03c7\u03b5\u03af\u03c1\u03b7\u03c3\u03b7 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b1\u03be\u03b9\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03b9 \u03c4\u03bf internet Marketing \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03b1\u03bd\u03b1\u03c0\u03c4\u03c5\u03c7\u03b8\u03b5\u03af \u03c3\u03c4\u03b7\u03bd \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ae \u03b1\u03b3\u03bf\u03c1\u03ac;<\/strong><\/p>\n<p><strong>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u039c\u03b5 \u03ad\u03bd\u03b1 \u03c1\u03b5\u03b1\u03bb\u03b9\u03c3\u03c4\u03b9\u03ba\u03cc Digital Marketing Plan \u03ba\u03b1\u03b9 \u03bc\u03b5 \u03c3\u03bf\u03b2\u03b1\u03c1\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c3\u03c4\u03b7\u03bd \u03b5\u03be\u03c5\u03c0\u03b7\u03c1\u03ad\u03c4\u03b7\u03c3\u03b7 \u03c4\u03c9\u03bd \u03c0\u03b5\u03bb\u03b1\u03c4\u03ce\u03bd, \u03b8\u03b1 \u03bc\u03c0\u03bf\u03c1\u03ad\u03c3\u03b5\u03b9 \u03bc\u03ad\u03c3\u03b1 \u03c3\u03b5 1 \u03ad\u03c4\u03bf\u03c2 \u03bd\u03b1 \u201c\u03c3\u03c5\u03c3\u03c4\u03b7\u03b8\u03b5\u03af\u201d \u03c3\u03c4\u03b7\u03bd \u03b1\u03b3\u03bf\u03c1\u03ac \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03ba\u03b5\u03c1\u03b4\u03af\u03c3\u03b5\u03b9 \u03ad\u03bd\u03b1 \u03ba\u03bf\u03bc\u03bc\u03ac\u03c4\u03b9 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03c9\u03bd, \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03c4\u03b7\u03c2 \u03b5\u03c0\u03b9\u03c4\u03c1\u03ad\u03c8\u03b5\u03b9 \u03bd\u03b1 \u03b3\u03af\u03bd\u03b5\u03b9 \u03ad\u03bd\u03b1\u03c2 \u03ba\u03b5\u03c1\u03b4\u03bf\u03c6\u03cc\u03c1\u03bf\u03c2 \u03c0\u03b1\u03af\u03ba\u03c4\u03b7\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03b1 \u03b5\u03c0\u03cc\u03bc\u03b5\u03bd\u03b1 \u03c7\u03c1\u03cc\u03bd\u03b9\u03b1.<\/p>\n<p><strong>emea:\u00a0<\/strong><strong>\u039a\u03ac\u03b8\u03b5 Digital Marketing Strategist \u03ad\u03c7\u03b5\u03b9 \u03c4\u03b7 \u03b4\u03b9\u03ba\u03ae \u03c4\u03bf\u03c5 \u03c6\u03b9\u03bb\u03bf\u03c3\u03bf\u03c6\u03af\u03b1 \u03ba\u03b1\u03b9 \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03b5\u03af \u03c4\u03b7 \u03b4\u03b9\u03ba\u03ae \u03c4\u03bf\u03c5 \u03bc\u03b5\u03b8\u03bf\u03b4\u03bf\u03bb\u03bf\u03b3\u03af\u03b1. \u03a0\u03bf\u03b9\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b1 \u03ba\u03c1\u03b9\u03c4\u03ae\u03c1\u03b9\u03b1 \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7\u03c2 (KPIs) \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03b5\u03af\u03c4\u03b5 \u03ba\u03b1\u03b9 \u03b1\u03bd\u03b1\u03bb\u03cd\u03b5\u03c4\u03b5 \u03c0\u03c1\u03bf\u03c3\u03c9\u03c0\u03b9\u03ba\u03ac, \u03c0\u03c1\u03b9\u03bd \u03be\u03b5\u03ba\u03b9\u03bd\u03ae\u03c3\u03b5\u03c4\u03b5 \u03c4\u03bf \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc \u03bc\u03b9\u03b1\u03c2 \u03bf\u03bb\u03bf\u03ba\u03bb\u03b7\u03c1\u03c9\u03bc\u03ad\u03bd\u03b7\u03c2 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae\u03c2 Marketing \u03ae \u03bc\u03b9\u03b1\u03c2 \u03bc\u03b5\u03b3\u03ac\u03bb\u03b7\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1\u03c2 digital Marketing \u03b3\u03b9\u03b1 \u03ad\u03bd\u03b1\u03bd \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7 \u03c3\u03b1\u03c2;<\/strong><\/p>\n<p><strong>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u03a4\u03bf \u03ba\u03cc\u03c3\u03c4\u03bf\u03c2 \u03c4\u03bf\u03c5 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03bf\u03c2, \u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b8\u03ce\u03c1\u03b9\u03bf \u03ba\u03ad\u03c1\u03b4\u03bf\u03c5\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03bf \u03bd\u03bf\u03cd\u03bc\u03b5\u03c1\u03bf \u03c4\u03c9\u03bd \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03c9\u03bd \u03c0\u03bf\u03c5 \u03b8\u03ad\u03bb\u03bf\u03c5\u03bc\u03b5. \u0391\u03c5\u03c4\u03bf\u03af \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf\u03b9 3 \u0392\u03b1\u03c3\u03b9\u03ba\u03bf\u03af \u0394\u03b5\u03af\u03ba\u03c4\u03b5\u03c2 \u0391\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7\u03c2 (KPIs) \u03c0\u03bf\u03c5 \u03ad\u03c7\u03bf\u03c5\u03bc\u03b5. \u03a7\u03c9\u03c1\u03af\u03c2 \u03b1\u03c5\u03c4\u03ac, \u03cc\u03bb\u03b5\u03c2 \u03bf\u03b9 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b5\u03c2 \u03b8\u03b1 \u03b1\u03c0\u03bf\u03c4\u03cd\u03c7\u03bf\u03c5\u03bd. \u03a7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c1\u03b5\u03b1\u03bb\u03b9\u03c3\u03bc\u03cc\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03c9\u03c3\u03c4\u03cc \u03c0\u03bb\u03ac\u03bd\u03bf, \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03ad\u03c7\u03bf\u03c5\u03bc\u03b5 \u03b5\u03bd\u03ad\u03c1\u03b3\u03b5\u03b9\u03b5\u03c2 step-by-step \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c0\u03b5\u03c4\u03cd\u03c7\u03bf\u03c5\u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03c3\u03c4\u03cc\u03c7\u03bf\u03c5\u03c2 \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03b8\u03ad\u03c4\u03bf\u03c5\u03bd \u03c4\u03b1 \u03af\u03b4\u03b9\u03b1 \u03c4\u03b1 \u03bd\u03bf\u03cd\u03bc\u03b5\u03c1\u03b1!<\/p>\n<p><strong>emea: \u03a3\u03c4\u03bf \u03c3\u03cd\u03b3\u03c7\u03c1\u03bf\u03bd\u03bf digital Marketing \u03c3\u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03ac\u03b4\u03b1, \u03bc\u03b5\u03b3\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b1\u03be\u03af\u03b1 \u03ad\u03c7\u03bf\u03c5\u03bd \u03c4\u03b1 \u201ckeywords\u201d \u03ae \u03c4\u03bf \u03c4\u03b5\u03bb\u03b9\u03ba\u03cc \u03bc\u03ae\u03bd\u03c5\u03bc\u03b1 \u03bc\u03b9\u03b1\u03c2 \u03ba\u03b1\u03bc\u03c0\u03ac\u03bd\u03b9\u03b1\u03c2;<\/strong><\/p>\n<p><strong>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u03a4\u03bf \u03c4\u03b5\u03bb\u03b9\u03ba\u03cc \u03bc\u03ae\u03bd\u03c5\u03bc\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c5\u03c4\u03cc \u03c0\u03bf\u03c5 \u03bc\u03ad\u03bd\u03b5\u03b9 \u03c3\u03c4\u03bf \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7, \u03b1\u03c5\u03c4\u03cc \u03c0\u03bf\u03c5 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\u03c7\u03c1\u03cc\u03bd\u03c9\u03bd<\/p>\n<p>\u0391\u03c5\u03c4\u03ac \u03b4\u03b7\u03bb\u03b1\u03b4\u03ae \u03c0\u03bf\u03c5 \u03c8\u03ac\u03c7\u03bd\u03b5\u03b9 \u03bf \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\u03c2<\/p>\n<p><strong>emea: \u0391\u03c0\u03cc \u03c4\u03b7\u03bd \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1 \u03c3\u03b1\u03c2 \u03c0\u03cc\u03c3\u03bf \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03ae\u03bc\u03b5\u03c1\u03b1 \u03c4\u03bf Online Marketing \u03c3\u03b5 \u03c3\u03c7\u03ad\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03bf 2010, \u03bc\u03b9\u03b1 \u03b4\u03b5\u03ba\u03b1\u03b5\u03c4\u03af\u03b1 \u03c0\u03c1\u03b9\u03bd, \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b5\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ae \u03b1\u03b3\u03bf\u03c1\u03ac;<\/strong><\/p>\n<p><strong>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u03a4\u03bf 2010, \u03c4\u03cc\u03c3\u03bf \u03bf \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03af\u03b1\u03c2 \u03cc\u03c3\u03bf \u03ba\u03b1\u03b9 \u03bf \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\u03c2 \u03ae\u03c4\u03b1\u03bd \u03c3\u03c4\u03b1 \u03c0\u03c1\u03ce\u03c4\u03b1 \u03b2\u03ae\u03bc\u03b1\u03c4\u03b1 \u03c4\u03b7\u03c2 \u03b5\u03c0\u03b1\u03c6\u03ae\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03bc\u03b5 \u03c4\u03bf Digital Marketing, \u03ac\u03c1\u03b1 \u03ae\u03c4\u03b1\u03bd \u03ba\u03b1\u03b9 \u03bf\u03b9 \u03b4\u03cd\u03bf \u03b4\u03b9\u03c3\u03c4\u03b1\u03ba\u03c4\u03b9\u03ba\u03bf\u03af \u03c3\u03c4\u03bf \u03bd\u03b1 \u03c4\u03bf \u03b5\u03bc\u03c0\u03b9\u03c3\u03c4\u03b5\u03c5\u03c4\u03bf\u03cd\u03bd. \u039c\u03b5\u03c4\u03ac \u03b1\u03c0\u03cc 10 \u03c7\u03c1\u03cc\u03bd\u03b9\u03b1 \u03bc\u03ad\u03c3\u03b1 \u03b1\u03c0\u03cc \u03bb\u03ac\u03b8\u03b7, \u03ba\u03b1\u03ba\u03ad\u03c2 \u03ba\u03b1\u03b9 \u03ba\u03b1\u03bb\u03ad\u03c2 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b5\u03c2, \u03ba\u03b1\u03b9 \u03bf\u03b9 \u03b4\u03cd\u03bf \u03c4\u03bf \u03ad\u03c7\u03bf\u03c5\u03bd \u03bc\u03ac\u03b8\u03b5\u03b9 \u03b1\u03c1\u03ba\u03b5\u03c4\u03ac, \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03b5\u03ba\u03c4\u03b9\u03bc\u03ae\u03c3\u03bf\u03c5\u03bd \u03cc\u03c3\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03b4\u03af\u03bd\u03b5\u03b9, \u03ba\u03b1\u03b9 \u03b1\u03c5\u03c4\u03cc \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03ad\u03c1\u03b4\u03bf\u03c2 \u03ba\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03b4\u03cd\u03bf \u03b1\u03bb\u03bb\u03ac \u03ba\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u0395\u03bb\u03bb\u03b7\u03bd\u03b9\u03ba\u03ae \u039f\u03b9\u03ba\u03bf\u03bd\u03bf\u03bc\u03af\u03b1. \u03a4\u03bf Digital Marketing \u03ad\u03c7\u03b5\u03b9 \u03b5\u03be\u03b5\u03bb\u03b9\u03c7\u03b8\u03b5\u03af, \u03ad\u03c7\u03b5\u03b9 \u03b3\u03af\u03bd\u03b5\u03b9 \u03c0\u03b9\u03bf \u03c3\u03c4\u03bf\u03c7\u03b5\u03c5\u03bc\u03ad\u03bd\u03bf, \u03c0\u03b9\u03bf \u03b1\u03bd\u03b8\u03c1\u03c9\u03c0\u03bf\u03ba\u03b5\u03bd\u03c4\u03c1\u03b9\u03ba\u03cc \u03ba\u03b1\u03b9 \u03ad\u03c7\u03b5\u03b9 \u201c\u03b1\u03ba\u03bf\u03cd\u03c3\u03b5\u03b9\u201d \u03c4\u03b9\u03c2 \u03b1\u03bd\u03ac\u03b3\u03ba\u03b5\u03c2 \u03c4\u03bf\u03c5 \u0388\u03bb\u03bb\u03b7\u03bd\u03b1 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ae \u03ba\u03b1\u03b9 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03af\u03b1.<\/p>\n<p><strong>emea: \u03a0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03c3\u03cd\u03bd\u03b4\u03b5\u03c3\u03b7 \u03b1\u03bd\u03ac\u03bc\u03b5\u03c3\u03b1 \u03c3\u03c4\u03bf SEO \u03ba\u03b1\u03b9 \u03c4\u03bf Content Marketing \u03c3\u03c4\u03b7 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae Digital Marketing \u03b5\u03bd\u03cc\u03c2 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7;<\/strong><\/p>\n<p><strong>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u03a4\u03bf SEO \u03ad\u03c7\u03b5\u03b9 \u03c9\u03c2 \u03c3\u03ba\u03bf\u03c0\u03cc \u201c\u03cd\u03c0\u03b1\u03c1\u03be\u03b7\u03c2\u201d \u03bd\u03b1 \u03b9\u03ba\u03b1\u03bd\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b1\u03bd\u03ac\u03b3\u03ba\u03b7 \u03c4\u03bf\u03c5 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7 \u03b3\u03b9\u03b1 \u03bc\u03b9\u03b1 \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b1, \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b1 \u03ae \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd. \u0386\u03c1\u03b1 \u03c4\u03b1 \u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03b1 \u03bc\u03b9\u03b1\u03c2 \u03b9\u03c3\u03c4\u03bf\u03c3\u03b5\u03bb\u03af\u03b4\u03b1\u03c2 \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 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\u03cc\u03bc\u03bf\u03c1\u03c6\u03bf\/\u03b7 \u03c0\u03c9\u03bb\u03b7\u03c4\u03ae\/\u03c0\u03c9\u03bb\u03ae\u03c4\u03c1\u03b9\u03b1 \u03b1\u03bb\u03bb\u03ac \u03b1\u03c5\u03c4\u03ac \u03c0\u03bf\u03c5 \u03bb\u03ad\u03b5\u03b9 \u03b4\u03b5\u03bd \u03c0\u03b5\u03af\u03b8\u03bf\u03c5\u03bd.<\/p>\n<p><b>emea: \u03a3\u03c4\u03bf\u03bd \u03c4\u03bf\u03bc\u03ad\u03b1 \u03c4\u03bf\u03c5 Digital Marketing, \u03bf\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b5\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b5\u03c2 \u03c3\u03c4\u03c1\u03ad\u03c6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03ba\u03c5\u03c1\u03af\u03c9\u03c2 \u03c3\u03c4\u03b1 social media (Facebook,\u00a0<\/b><b>LinkedIn<\/b><b>, Twitter, Instagram\u00a0<\/b><b>\u03ba\u03bb\u03c0<\/b><b>.) \u03ba\u03b1\u03b9 \u03c3\u03c4\u03b7 \u03c3\u03c5\u03bd\u03ad\u03c7\u03b5\u03b9\u03b1, \u03c3\u03c4\u03bf Search Engine Marketing. \u0388\u03c4\u03c3\u03b9, \u03c4\u03bf \u201c\u03c0\u03b1\u03c1\u03b1\u03b4\u03bf\u03c3\u03b9\u03b1\u03ba\u03cc\u201d Marketing \u03b5\u03af\u03bd\u03b1\u03b9 \u03b7 \u03c4\u03b5\u03bb\u03b5\u03c5\u03c4\u03b1\u03af\u03b1 \u03b5\u03c0\u03b9\u03bb\u03bf\u03b3\u03ae \u03c3\u03c4\u03b9\u03c2 \u03c0\u03c1\u03bf\u03c4\u03b5\u03c1\u03b1\u03b9\u03cc\u03c4\u03b7\u03c4\u03ad\u03c2 \u03c4\u03bf\u03c5\u03c2. \u0398\u03b5\u03c9\u03c1\u03b5\u03af\u03c4\u03b5 \u03c3\u03c9\u03c3\u03c4\u03ae \u03b1\u03c5\u03c4\u03ae \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03c3\u03ad\u03b3\u03b3\u03b9\u03c3\u03b7;<\/b><\/p>\n<p><strong>\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2:<\/strong>\u00a0\u0398\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c5\u03c0\u03ac\u03c1\u03c7\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03bf\u03bb\u03b9\u03c3\u03c4\u03b9\u03ba\u03ae \u03c0\u03c1\u03bf\u03c3\u03ad\u03b3\u03b3\u03b9\u03c3\u03b7, \u03b4\u03b7\u03bb\u03b1\u03b4\u03ae \u03c4\u03bf Digital Marketing \u03b4\u03b5\u03bd \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03af\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c4\u03bf \u03c0\u03b1\u03c1\u03b1\u03b4\u03bf\u03c3\u03b9\u03b1\u03ba\u03cc Marketing \u03b1\u03bb\u03bb\u03ac \u03ad\u03c1\u03c7\u03b5\u03c4\u03b1\u03b9 \u03bd\u03b1 \u03c4\u03bf \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03c3\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b4\u03bf\u03c5\u03bb\u03ad\u03c8\u03bf\u03c5\u03bd \u03bc\u03b1\u03b6\u03af \u03ba\u03b1\u03b9 \u03c0\u03b1\u03c1\u03ac\u03bb\u03bb\u03b7\u03bb\u03b1. \u039f \u03c4\u03c1\u03cc\u03c0\u03bf\u03c2 \u03b1\u03b3\u03bf\u03c1\u03ac\u03c2 \u03b4\u03b5\u03bd \u03ad\u03c7\u03b5\u03b9 \u03b1\u03bb\u03bb\u03ac\u03be\u03b5\u03b9, \u03b1\u03c0\u03bb\u03ac \u03bf \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7\u03c2 \u03c8\u03ac\u03c7\u03bd\u03b5\u03b9 \u03ba\u03b1\u03b9 \u03c3\u03c4\u03bf \u03b4\u03b9\u03b1\u03b4\u03af\u03ba\u03c4\u03c5\u03bf. \u0394\u03b5\u03bd \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c2 \u03bb\u03bf\u03b9\u03c0\u03cc\u03bd \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9\u03c2 \u03bc\u03cc\u03bd\u03bf Marketing \u03ae \u03bc\u03cc\u03bd\u03bf Digital Marketing.<\/p>\n<p>\u03a0\u03b7\u03b3\u03ae:\u00a0<span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/emea.gr\/special\/synenteyxeis\/585515\/dimitris-kontarakis-esteps-chreiazetai-realismos-sosto-plano-oste\/\" target=\"_blank\" rel=\"noopener noreferrer\">emea Business Monitor<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00ab\u03a7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9 \u03c1\u03b5\u03b1\u03bb\u03b9\u03c3\u03bc\u03cc\u03c2 \u03ba\u03b1\u03b9 \u03c3\u03c9\u03c3\u03c4\u03cc \u03c0\u03bb\u03ac\u03bd\u03bf, \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03c0\u03b5\u03c4\u03cd\u03c7\u03bf\u03c5\u03bc\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03c3\u03c4\u03cc\u03c7\u03bf\u03c5\u03c2 \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03b8\u03ad\u03c4\u03bf\u03c5\u03bd \u03c4\u03b1 \u03af\u03b4\u03b9\u03b1 \u03c4\u03b1 \u03bd\u03bf\u03cd\u03bc\u03b5\u03c1\u03b1!\u00bb \u03a4\u03b7\u03bd \u03b1\u03be\u03af\u03b1 \u03c4\u03b7\u03c2 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae\u03c2 Marketing \u03b3\u03b9\u03b1 \u03bc\u03b9\u03ba\u03c1\u03ad\u03c2 \u03ba\u03b1\u03b9 \u03bc\u03b5\u03b3\u03ac\u03bb\u03b5\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03ae\u03c3\u03b5\u03b9\u03c2, \u03c0\u03bf\u03c5 \u03ad\u03c7\u03b5\u03b9 \u03bf\u03c5\u03c3\u03b9\u03b1\u03c3\u03c4\u03b9\u03ba\u03ac \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1 \u03c3\u03c4\u03b7\u03bd \u03b1\u03cd\u03be\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b1\u03bd\u03b1\u03b3\u03bd\u03c9\u03c1\u03b9\u03c3\u03b9\u03bc\u03cc\u03c4\u03b7\u03c4\u03b1\u03c2 \u03c4\u03b7\u03c2 \u03af\u03b4\u03b9\u03b1\u03c2 \u03c4\u03b7\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03c9\u03bd \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03c9\u03bd\/\u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03b9\u03ce\u03bd \u03c4\u03b7\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03b7\u03bd \u03b5\u03bd\u03af\u03c3\u03c7\u03c5\u03c3\u03ae \u03c4\u03b7\u03c2, \u03b1\u03bd\u03b1\u03bb\u03cd\u03b5\u03b9 \u03bf\u00a0\u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7\u03c2 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7\u03c2\u00a0\u03b9\u03b4\u03c1\u03c5\u03c4\u03ae\u03c2 \u03ba\u03b1\u03b9 Managing Director \u03c4\u03b7\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2\u00a0eSteps&#8230;<\/p>\n","protected":false},"author":3,"featured_media":820,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5],"tags":[9,10,8,7],"class_list":["post-818","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-radio","tag-9","tag--digital-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u03a3\u03c5\u03bd\u03ad\u03bd\u03c4\u03b5\u03c5\u03be\u03b7 \u03c4\u03bf\u03c5 \u0394\u03b7\u03bc\u03ae\u03c4\u03c1\u03b7 \u039a\u03bf\u03bd\u03c4\u03b1\u03c1\u03ac\u03ba\u03b7 \u03c3\u03c4\u03bf emea Business Monitor \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03b1\u03be\u03af\u03b1 \u03c4\u03b7\u03c2 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ae\u03c2 Marketing 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